Articles by Dareapa

Business

EA Sports, NFL extend and expand exclusive licensing deal for Madden franchise

EA Sports and the NFL are extending their exclusive licensing deal for console and PC video games, along with expanding their work content and experiences such as the MaddenCast and for EA Sports College Football. It’s a multiyear extension, though an NFL spokesperson wouldn’t say how long the deal lasts nor the finances involved, and it's without NFLPA involvement.