2 LIA (Praktik) Social Media Specialist --- Join the OppLens Team

2 LIA (Praktik) Social Media Specialist --- Join the OppLens Marketing TeamCompany: OppLens (Part of PBL Partners AB) Work Model: Remote (Distans) LIA PeriodAbout OppLens.comOppLens is an AI-powered B2B platform on a mission to democratize public procurement. We are a tech startup dedicated to helping Small and Medium-sized Enterprises (SMEs) win public tenders.The public procurement market is massive, but it's an "unlevel playing field" where SMEs struggle to compete against large corporations. Our platform acts as an all-in-one AI assistant, helping SMEs with everything from finding the right opportunities ("AI-Powered Discovery") to analyzing bid requirements and assessing their probability of winning.We are in an exciting growth phase and are building a dynamic marketing team to spread our message. We are looking for passionate LIA students to help us build our brand and generate leads.LIA Role: Social Media SpecialistFocus: Written content, thought leadership, and building our professional community on LinkedIn and on Instagram.The Role:This is a strategic writing and communication role. You will be the voice of OppLens on LinkedIn, our most important channel for reaching SME owners and bid managers. Your goal is to build our authority in the public procurement space by creating insightful content and engaging directly with our target audience.What You Will Do:Content Strategy: Help plan and execute a content calendar for LinkedIn.Thought Leadership: Write short articles, posts, and analyses about the challenges SMEs face in public procurement (using our presentation data as a starting point).LinkedIn and Instagram Management: Own the OppLens company page, creating and scheduling all posts.Community Engagement: Actively find and engage with potential customers (SMEs) in relevant LinkedIn discussions.Analysis: Track key metrics (engagement, follower growth, website clicks) and report on what content is performing best.Who You Are:A student in a relevant YH-program (e.g., Digital Marketing, Content Marketing, B2B Sales, Communications).Genuinely interested in B2B marketing and technology (SaaS, AI).You understand that B2B marketing is about building trust and authority, not just getting "likes."Proactive, curious, and well-organized.Company Description:PBL Partners AB, established in 2025, is a management and technology consultancy headquartered in Solna, Stockholm County. The company specializes in strategic business planning, organization, marketing, and IT consulting. In addition, PBL Partners develops and markets advanced technology solutions, including software, hardware, and data tools. The organization also offers professional outsourcing services to improve operational efficiency. As a trusted partner, PBL Partners delivers cutting-edge results that foster growth in today’s digital landscape.