Danone

Acceleration Manager Dairy

Posted: 2 hours ago

Job Description

About The JobThe Dairy Acceleration Manager is responsible for the transformation of market & consumer info into the development and implementation of brand strategies for the Dairy brands of Danone, namely Activia, HiPRO, Danette, Danonino & Super Mario, in order to reach the targeted sales & share level and defined brand KPIs.Duties & responsibilitiesLead the development, coordination and implementation of the Brand strategy for the countryCreate and execute the yearly Brand PlansLead portfolio management manage new product launches/re launches, run internal project processes, prepare briefs and monitor development of label artworkLead the development of brand activations (ATL & BTL) Analyze brand performance & initiate corrective plans when requiredRun tracking & reporting P&L ownership & analysis, market & competition analysis, internal performance analysis, etc. Manage A&P budget. Lead category and Brand market research Liaise with internal (demand planning, finance, global marketing) & external (creative, ATL/BTL & media, market research agencies, etc) stakeholdersInspire trust, passion & winning attitude throughout the organizationManage & coach a marketing professional & support their development to further grow within the organizationAbout YouEducation & Experience RequirementsUniversity degree in marketing & MBA or comparableMinimum 10 years’ experience in brand management, ideally in a multinational organizationExperience in portfolio & project management, ATL & BTL activations, creative briefing & strategic planningExperience in people managementAffinity with dairy category will be considered an assetKnowledge & skillsStrong project management, communication (verbal and written) & presentation skillsCommercial acumen, analytical & synthetical skillsDrive for results, high level of initiative & autonomyTeam player with group facilitation skillsProblem solving capabilities & agilityFluent in Greek & English & computer literateAbout UsAs a world leading food company DANONE stands for international success. Around 104000 employees work on all five continents in the three Danone business areas Essential Dairy & Plant-Based, Specialized Nutrition and Wateron one corporate mission “Bringing health through food to as many people as possible”.We want to invite people to join the movement for a healthier world. We recognize the power people have to impact the world through their daily choices. Each time we eat and drink, we vote for the world we want to live in. We believe a healthy body needs healthy food and healthy food needs a healthy planet this is what our new signature One Planet One Health embodies.Do things your way. The way you work, the way you develop, the way you progress, it’s all up to you.Working here you’ll need to enjoy a fast-pace, complexity and it can get a little challenging. But it’s packed with opportunities. You’ll work with some of the best-known brands in the world and we absolutely guarantee that you can just be yourself.Be innovative and entrepreneurial and the impact you could make might just amaze you. Join our movement for a healthier world. One Planet OneHealth BYYOU.We offer you a culture, where you’ll be welcomed to bring in ideas and take initiative you’ll learn from colleagues highly committed and passionate about what they do. We believe in learning something new each day as it means you keep growing every day!We believe everyone has talent, something which comes natural to you. Your uniqueness is something which brings both excellence as well as energizes you.In Greece we are Certified Great Place to Work and B Corp.Danone is committed to create and live an inclusive & diverse environment, which will drive our growth as a business, as teams, as members of communities & as individuals. Valuing diversity is recognizing and respecting human differences and similarities. Our aim is to ensure that all employees and applicants are given equal opportunity and that our organization is representative of our consumers and society.We commit to foster an inclusive working environment where we celebrate all types of diversity, both visible and invisible, which includes age, race, gender, nationality, disability, background, education, religion, beliefs, thinking style, perspectives and sexual orientation.We believe that our differences will make the difference.Your personal data will be processed in compliance with the EU Regulation 2016/679.

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