Event-Marketing Coordinator

What Will You NeedEducation and Experience Required: Bachelor's degree in marketing or related fieldValid State of Florida class E driver’s license and driving record in accordance with AdventHealth policy2+ related experienceIntroductory organizational and administrative skills with the ability to multi-task in a fast-paced work environment. Foundational knowledge and skills to implement integrated marketing programs, to include\: marketing planning; creative concepting and execution; corporate communications; traditional and social media; project management, event planning and execution; research analysis; and physician relations. Strong collaborator; ability to build meaningful relationships among the marketing team, leaders, staff, physicians, and/or community partners.

Effective oral and written communication skills All the benefits and perks you need for you and your family: Benefits from Day OnePaid Days Off from Day OneCareer DevelopmentWhole Person Wellbeing ResourcesMental Health Resources and SupportOur Promise To YouJoining AdventHealth is about being part of something bigger. It’s about belonging to a community that believes in the wholeness of each person, and serves to uplift others in body, mind and spirit. AdventHealth is a place where you can thrive professionally, and grow spiritually, by Extending the Healing Ministry of Christ.

Where you will be valued for who you are and the unique experiences you bring to our purpose-minded team. All while understanding that together we are even better. Schedule\: FT / Day Location\: 601 EAST ROLLINS STREET, Orlando, 32803The Community You’ll Be Caring ForLocated on a lush tropical campus, our flagship hospital, 1,368-bed AdventHealth Orlando. Serves as the major tertiary facility for much of the Southeast, the Caribbean and South America. AdventHealth Orlando houses one of the largest Emergency Departments and largest cardiac catheterization labs in the country.

We are already one of the busiest hospitals in the nation, providing service excellence to more than 32,000 inpatients and 125,000 outpatients each yearJob SummaryWorking with the Event-Marketing Coordinator and/or Marketing Strategist, the Coordinator executes marketing initiatives for key service lines and the markets we serve. The coordinator applies introductory knowledge of market research and analytics to contribute to the development of marketing plans which competitively differentiate AdventHealth and ensures the growth of volume, market share, share of spend and brand awareness.

The ideal candidate will have a demonstrated enthusiasm for coordinating marketing programs and day-to-day functions, demonstrating independent judgment and creativity. This person will build strong relationships with stakeholders to advance the service line's and market strategy's goals and vision. Additionally, he/she will be a hands-on, results-oriented marketer who is passionate about learning strategy and achieving executional success. You Will Be Responsible ForDemonstrates, through behavior, AdventHealth’s service standards. Contributes to the development of annual marketing plans; setting goals, strategies and tactics to ensure operational business goals are met.

Implements day-to-day marketing efforts for assigned service lines, including digital content and collateral creation, event execution, and project management. Establishes physician relationships to enhance consumer marketing efforts through lectures and events; collaborates with physician relations marketing team on direct marketing strategies. Supports the development of direct-to-consumer marketing initiatives to drive volumes and enhance marketing efforts of physicians to drive referrals and grow market share. Serves as social media liaison, meeting quantifiable goals and objectives; helps oversee websites related to area of focus for timely and consistent updates.

Works effectively and collaboratively with Creative team, providing clear objectives, goals, feedback and providing reasonable deadlines. Maintains/tracks budget; tracks volume and additional data for ROI reporting to ensure business goals are met. Serves as a brand ambassador, upholding the values of the organization and maintaining consistency of the brand internally and externally.