AI Startup Growth & Digital Marketing Internship

ABOUT USWe are an AI-powered Workforce Development Platform that enables Personalized Upskilling & Reskilling, hands-on Job Simulation, and Job Placement to create impactful outcomes for talents and employers.Our vision is to create a universe where everyone has the opportunity to unlock their full potential and thrive in the Future of Work.Our mission to bridge the gap between traditional learning and employment through AI-powered upskilling and reskilling solutions.SCOPE OF WORKThis is not your typical marketing internship — this is a Growth Marketing lab. You’ll join a team operating at the intersection of Marketing, Product, and Data, where you’ll learn how to design, experiment, measure, and scale growth loops that drive user acquisition, activation, and retention.This role is not for everyone. The learning curve is steep and the pace is fast — but for those ready to challenge themselves, it’s deeply rewarding. We are looking for candidates who already possess a solid foundation in Digital Marketing, particularly in Performance Marketing, SEO, or Campaign Analytics. But if you’re completely new to digital or performance marketing, this might not be your starting line.As a Growth & Digital Marketing Intern, you’ll work hands-on with campaigns, data dashboards, and A/B tests across multiple funnels — learning how growth is engineered in an AI-driven EdTech / HRTech startup in the Workforce Development space. Your key responsibilities will include:1. Digital Marketing Planning and ExecutionPlan and execute social media campaigns (organic + paid) to drive audience engagement and visibility.Manage paid ad campaigns across platforms like Facebook, Google, YouTube, including ad setup, optimization, and reporting.2. SEO and Email MarketingOptimize the Edtronaut website and content for search engines to improve visibility and traffic.Create and execute email marketing campaigns. Support in building Email Marketing automation tools to enhance engagement and conversion rates.3. Growth Experimentation & Funnel OptimizationSupport the design and execution of growth experiments to test acquisition and engagement hypotheses across channels (social, paid, email, and product).Contribute to building the user funnel — from awareness → activation → retention → referral.Collaborate with Product / Data teammates to identify friction points and co-develop solutions that improve conversion or engagement.Assist in campaign A/B testing, tracking metrics such as CTR, conversion rate, CAC, and LTV.Document learnings and contribute to the team’s Growth Playbook — a library of experiments and insights.4. Performance and Data TrackingMonitor key performance indicators (KPIs), such as CTR, ROI, and conversion rates, to measure campaign success.Analyze campaign data to provide actionable insights and refine marketing strategies for better outcomes. Generate insights on campaign results and suggest data-driven improvements.Set up and maintain growth dashboards using tools like Google Analytics, Mixpanel, Meta Ads Manager and the likesSupport cohort and funnel analysis to measure user journey performance.Build simple reports and visualizations to communicate key findings to the team5. Cross-Functional Collaboration and Strategic ProjectsTeam Collaboration: Participate in cross-functional projects aligned with the founding team’s objectives, contributing to Edtronaut’s growth and mission. Work closely with the Product, Content, and Tech teams on go-to-market (GTM) initiatives such as new Job Simulation launches, CV PowerUp feature rollouts, or other programs and solutions in the pipeline.Participate in weekly growth stand-ups, brainstorming sessions, and performance reviews.Take ownership of mini-projects where you can ideate, test, and evaluate outcomes.WHO ARE WE LOOKING FOR:This role is designed for someone who thrives in a startup environment—a motivated, entrepreneurial thinker with a passion for digital marketing and a hunger to learn. You’re an ideal fit if you:Have a Growth Mindset: You’re eager to learn, embrace challenges, and acquire diverse digital marketing skills.Think Like an Entrepreneur: You are resourceful, proactive, and thrive in environments where you can take ownership.Good Critical Thinking Abilities: Problem-solving skills and the ability to analyze data and derive insights.Possess a Foundation in Digital Marketing: You have some understanding of performance marketing, SEO, and digital tools, and are excited to deepen your knowledge.Communicate: You can articulate ideas clearly and work well with others to achieve shared goals.Are Data-Driven: You enjoy working with data to make informed decisions and optimize campaigns.Collaborate & Adapt: You thrive in team settings and can adjust to the fast-paced nature of a startup.Content Creation Skills: Experience in creating different content formats (text, images, and potentially video)Social Media Savvy: Understanding of social media platforms and best practices for content creation and engagement.Basic Requirements:Currently pursuing a degree in Business, Marketing, or a related field.Proficient in tools like Google Analytics, Facebook Ads Manager, and/or CRM platforms (or eager to learn).Able to commit to a minimum of 4 days per week for a 6-month internship.WHY US: This isn’t just an internship — with the assignment / the Internship program tailored for each member's development, it’s an opportunity to gain by the end of the internship:Gain Core Growth Marketing Skills & Experience: Build a strong portfolio of digital campaigns, spanning organic social, paid ads, and email marketing and deep understanding of these topics for building things from scratchLearn to Track and Analyze Performance: Use tools like Google Analytics, Mix Panel, Meta Ads Manager, and SendGrid (similar to MailChimp) to make data-driven decisions.Develop Critical Thinking abilities: with hands-on experience designing go-to-market plan and execute it. Tackle dynamic challenges with creative, practicalDevelop problem solving skills by understanding Real-World Marketing Challenges, Navigate the complexities of fast-paced execution in a startup environment.Sharpen Communications and Presentation skillGain Tech & AI Startup Experience: Gain firsthand insights into the dynamic world of a tech startup with a focus on AI and EdTech & Career DevelopmentMentorship and Growth: Receive guidance and mentorship from world class professionals.Working with a youthful and fun team, mostly Gen Z, the founding team with solid experience and proven record globally and in VN including Consumer (Unilever, Nestle, Danone, etc.) and Tech (Lazada SEA, OneMount Group, etc.) and B2BFood and commute allowances (for on-site working), along with endorsements for your internship once finish the internship (after 3 - 6 months).Join our team at Edtronaut and be part of the journey to transform education with AI and technology. Together, we can make a lasting impact on the way individuals learn and grow. Apply now and unlock your full potential!