Category Marketing Manager

About UsAliExpress is part of Alibaba International Digital Commerce Group. Launched in 2010, AliExpress is an international marketplace enabling global consumers to buy directly from manufacturers and distributors in China and around the world. It is available in 18 languages, including English, Portuguese, Spanish and French. Why Join UsAliExpress elevates shopping with quality products and superior service, streamlining global commerce for SMEs. Imagine a career where your growth is limitless, collaborating on transformative projects with global impact. AliExpress boasts a global team that spans various countries including China, Spain, the United States, Korea, Saudi Arabia, Brazil, among others.

Wherever you are, you'll find AliExpress's spirit of innovation and collaboration. What We Look ForAt AliExpress, we seek passionate, dedicated individuals who thrive in collaborative and innovative environments. Ideal candidates are enthusiastic team players committed to learning and contributing. We value both strategic thinking and proactive execution. Join us, and let's explore limitless possibilities together.

Responsibilities/담당 업무- Plan, execute and manage category marketing campaigns by defining target user segmentation and running efficient marketing channels- Collaborate with merchandizing team, in-app marketing team and other cross-functional teams to synchronize category-driven marketing methods- Monitor and adapt to industry trends, competitor strategies, and market shifts to identify new growth opportunities타겟 고객 세그먼트를 정의하고, 카테고리 마케팅 캠페인을 기획, 실행 및 운영합니다. MD팀, 인앱팀 및 그 외에 다양한 팀과의 협업을 통하여 다양한 카테고리 마케팅 캠페인 방식을 조율합니다. - 업계 트렌드, 경쟁사 전략, 시장 변화를 모니터링하고 적용하여 새로운 성장 기회를 찾습니다.

Qualifications/조건At least 5 years of experience in marketing, with hands-on experience managing various marketing channelsStrong analytical and problem-solving skills, with experience in interpreting data and providing actionable recommendationsExcellent organizational and project management skills, with the ability to multitask in a fast-faced environmentOutstanding communication and teamwork skillsProficient in English or Chinese마케팅 영역에서의 5년 이상의 경력 및 다양한 마케팅 채널을 직접 운영해본 경험을 보유한 분뛰어난 분석 및 문제 해결 능력의 보유자로 데이터를 해석하고 실행 가능한 제안을 도출할 수 있는 분 뛰어난 프로젝트 관리 능력을 보유하고 빠른 업무 환경에서 일하실 수 있는 분뛰어난 커뮤니케이션 및 팀워크 능력을 보유하신 분영어 혹은 중국어가 능통하신 분Preferred qualifications/선호 조건Experience in the e-commerce industry이커머스 업계 경력을 보유하신 분