Area Sales Manager

Sales Operations- Prepare, implement, and review sales plan.- Ensure daily monitoring of sales and retail productivity, & weekly sales review- Supervise the sales officer’s execution & sales efficiency in the field.-Induction & onboarding of new SO's in the field.- Reviewing the monthly performance of Sales officers/ ISR's.- Submit weekly/monthly sales related reports- Conduct daily market visits- Work on market development-consolidation of existing covered areas and expansion into new areas.- Generate Primary Sales in line with Secondary Sales- Responsible for activities related to the tertiary sales in the regionBranding/ In store Execution-Executing promotional activities for brand awareness & visibility.-Responsible for tracking & monitoring competitor's products & activityDistributor Management- Undertake daily visits to distributors & wholesalers.- Ensure proper inventory management, distribution & Re-distribution to ensure on time procurement and supply of orders.- Maintain and develop good business relationships with all existing distributors through reviewing the ROI.- Responsible for approval/appointment of distributorsPeople Management- Continuously monitor & review performance of Sales officers.- Continuously interview sales officer candidates in order to manage the attrition with minimum possible vacant man-days. - Ensure engagement and motivation of Sales officers / ISRs / PSRs and be accountable for retention of all the key high performing resources.- Define & assign KRA's for sales officers every year.Experience and Education RequiredFull time Graduate. (MBA is preferred) 6 to 8 Years of experience in General Trade, distributor handling & team management.