Barrows

Asociate Creative Director, Art

Posted: Oct 28, 2025

Job Description

Business OverviewBarrows is a commerce experience agency dedicated to building the world’s leading experiences for brands and retailers. We combine creativity, strategy, and technology to turn moments of shopper engagement into moments of conversion. From shopper marketing and category transformation to retail toolkits, display design, CX strategy, and store design, we deliver end-to-end solutions that don’t just meet expectations, they reset them.Backed by the scale and innovation of VML and WPP, we bring clients access to the best tools, technology, and talent as a sustainable competitive advantage. What sets us apart is not just what we deliver, but how we deliver it: a global team united by a can do spirit, relentless curiosity, and the belief that remarkable commerce experiences can transform both brands and the people who shop them.Role & ResponsibilitiesLead the creation of shopper marketing programs from concept development to design and executionServe as a leader, creative mind, and project manager in oneDrive creative process from conceptual thinking through to execution to develop experience-driven, connected shopper marketing solutionsEnsure the team delivers creative excellence through structured guidance, mentorship, and inspiration; take lead role in infusing team with digital and shopper knowledge through ongoing trainingProactively drive the process to generate and brief creative, actionable, and unique projects rooted in a clear idea and insight, demonstrating in-depth knowledge of client’s business and the audienceDevelop creative briefs for ideation sessions and lead creative brainstorm sessions for client opportunitiesAccurately deliver design against the required brief and revertWork collaboratively with the strategy and client service teams to identify key insights to help drive creative programming and ensure all concepts are on briefWork with the client service team to identify growth opportunities with current and prospective clientsCraft the design associated with the client’s brand/projectProvide a strong design point of view regarding messaging hierarchy, typography, layout, and colorCreate strategically sound designs and concepts for in-store communicationDevelop and implement processes and structures to achieve creative visionGenerate exploratory mood boards by gathering literature and internet referencesBe an effective leader with strong communication and interpersonal skills in order to cultivate beneficial relationships both internally and externallyWork quickly, independently, and with a can-do attitudeQualifications8+ years of agency and/or design experience, brand, trade or shopper marketing is preferredBachelor’s degree in product design, graphic design, or related fieldPortfolio of prior professional workShopper experience preferredSolid understanding of CPG shopper marketingTeam leadership experience preferredCreative strategy and copywriting experience strongly preferredElevated understanding of the retail trade environment, including omnichannel and physical/digital retail integrationsExperience presenting and successfully selling creative conceptsProven experience in creating standout creative workAbility to lead and drive client solutions through ambiguityAbility to adapt to changing prioritiesAbility to work in the office 4 days a week.Salary & BenefitsThe salary range for this role is $110,000 - $155,000**exact compensation will be determined based on individual experienceBenefits include:Unlimited PTOMedical, Dental, Vision (with an option for free medical care!)401K with a % matchVarious maternity/paternity leave optionsFully funded disability and life insurance optionsHeadspace subscriptionWellness Stipendand more....

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