Assistant Manager - Digital Marketing & Graphic Design (For Bir Group Holdings)-Job ID: 1422065

Bir Group Holdings is looking for Assistant Manager - Digital Marketing & Graphic DesignJob Description / Responsibility1. Graphic DesignDesign and produce visual materials such as posters, brochures, flyers, banners, and social media graphics.Develop brand identity elements and ensure consistency across all visual communications.Create marketing visuals for digital campaigns, website, and events.Collaborate with vendors for printing, outdoor signage, and branding materials.Maintain design archives and update creative assets as needed.2. Digital MarketingDevelop and implement digital marketing campaigns across Google, Meta (Facebook, Instagram), YouTube, LinkedIn, and other platforms.Manage paid ad campaigns (PPC, display ads, remarketing) and analyze performance metrics (CTR, CPC, ROI).Optimize SEO/SEM strategies to improve website traffic and keyword rankings.Oversee email marketing campaigns, newsletters, and audience segmentation.Maintain and update the company website and social media pages.Monitor analytics using tools like Google Analytics, Meta Business Suite, and other marketing dashboards.Collaborate with the sales and branding teams to align marketing strategies with business goals.3. Content & CommunicationDevelop engaging content for social media, ads, and promotional materials.Assist in video editing, motion graphics, and visual storytelling for campaigns.Work closely with the copywriting team to create effective brand messaging.4. Reporting & AnalysisPrepare monthly performance reports for digital platforms.Analyze campaign outcomes and recommend data-driven improvements.Track competitor activities and emerging digital trends.Educational RequirementsBachelor of Fine Arts (B.F.A)Bachelor/HonorsSkills Required: Adobe After Effects, Adobe Premiere Pro, InDesign, Adobe Photoshop, Google analytics, Canva, Facebook Ads Manager, Photoshop, Adobe Illustrator, SEO and Google adsExperience Requirements5 to 8 year(s)RequirementsDigital marketing and graphic design, preferably in a corporate or agency environment.Proven experience managing social media and digital ad campaigns.Bachelor’s/Master’s degree/Diploma in Digital Media, Fine Arts, Graphic Design, or related field.Technical Skills:Knowledge of CapCut or similar creative tools is an added advantage.Experience with WordPress or Shopify will be a plus.Soft SkillsStrong creative sense and attention to detail.Excellent communication and presentation skills.Strategic thinking with an analytical mindset.Ability to work independently and within a team.Strong project management and multitasking ability.Job LocationDhaka (Tejgaon)