Asst./Dy. Manager, Brand Marketing - For Primitek Group - Job ID: 1420428

Primitek Group is looking for Asst./Dy. Manager, Brand MarketingJob Description / ResponsibilityPrimitek Group is seeking a dynamic Brand Professional to lead brand marketing initiatives for its Water Pump, Geyser, Weight Scale and Kitchen Sink business portfolios. The ideal candidate will possess an creative mindset, strong market insight and the ability to accelerate business growth through strategic branding, marketing campaigns, events and product development initiatives.Plan and execute marketing campaigns, product branding, digital promotions, trade promotions, events and activations in collaboration with internal teams, channel partners and marketing agencies.Contribute to brand communication and promotional content development for ATL, BTL and digital channels to enhance Primitek’s market presence and increase brand equity.Prepare marketing budgets by product segment and monitor monthly performance, ensuring effective allocation of resources for maximum ROI.Plan and monitor media exposure across print, electronic and digital platforms.Conduct regular market analysis to identify new opportunities, strengthen brand positioning and expand market share for existing and new products.Track market trends, competitors, customer insights and media exposure across print, electronic and digital platforms to recommend actionable strategies for business improvement.Review sales performance and marketing ROI and present regular business reports and growth insights to management.Coordinate with all relevant departments to ensure smooth execution of marketing campaigns, events and business operations to achieve company goals.Educational RequirementsBachelor of Business Administration (BBA) in MarketingMaster of Business Administration (MBA) in MarketingExperience Requirements5 to 6 year(s)The applicants should have experience in the following business area(s): Manufacturing (FMCG),Group of Companies, Plastic/ Polymer IndustryAdditional RequirementsProven track record of successfully managing large-scale marketing campaigns and delivering strong business results.Proven track record of successfully managing large-scale marketing campaigns and delivering strong business results.Must have excellent problem-solving and report-writing skills.Job LocationDhaka (GULSHAN 1)