Drive results. Win new business. Represent a bold, iconic coffee brand. We’re looking for an experienced, self-driven Senior Sales Representative to take on a role with serious impact - managing top national accounts, driving new business, and helping shape the direction of our sales team. It’s the perfect next step for a sales professional with 4+ years' experience who’s ready to grow toward future sales leadership. Who We AreWe’re Atomic Coffee Roasters – pioneers in New Zealand’s specialty coffee scene since 1992. We source, roast, and blend high-grade, Fairtrade beans to deliver bold, complex flavour profiles.
From boutique cafés to at-home brewers, we’ve built a reputation for coffee that makes an impression – and for a team that’s serious about quality, but never takes itself too seriously. Why join us?This is a rare opportunity to step into a territory with both established accounts and serious growth potential. As our senior team member, you’ll manage Atomic’s top 30 customers across New Zealand, while converting high-potential prospects into long-term brand champions.
You’ll be more than just a rep - you’ll be a key point of contact for the business, a sounding board for the sales team, and someone who helps guide others by sharing commercial insight and positive influence. While this isn’t a management role yet, it’s a natural stepping stone to one - with the support, visibility, and stretch opportunities to get you there.
What You’ll Be DoingOwn and grow a portfolio of top-tier wholesale customers – across cafés, restaurants, and boutique retailBuild relationships and be a contact for our top 30 national accounts – act as the escalation point and drive resultsIdentify and convert new business – pursue leads, close deals, and grow Atomic’s footprint across the North IslandInfluence and support the wider sales team – coach, guide, and lead by example (no direct reports, but lots of leadership presence)Represent Atomic in every interaction – on-site, online, and in-marketManage promotional spend, customer training, and equipment within your territoryMaintain consistent communication and an organised calendar – hitting sales, profit, and growth KPIsSupport wider brand activity – occasional travel and weekend work may be requiredWhat We’re Looking For4+ years' experience in sales or account management – ideally in coffee, hospo, or a related industryA commercial mindset – you know how to grow business and convert opportunitiesSomeone who builds trust fast and becomes a go-to contact for key accountsClear, confident communicator – whether by email, in-person, or on a callNaturally influential – people look to you for advice, support, and motivationProfessional and self-led – someone who takes initiative and follows throughPassion for coffee is a plus, but not essential – we’ll help with the trainingWhat’s in it for you?Tools of the trade – vehicle, phone, and laptop providedRecharge leave – 5 extra paid days per year to reset and refocusOngoing development and training within the UCC Coffee ANZ GroupA tight-knit, coffee-loving team that backs each other to winAll the coffee you can handle (plus events, tastings, and more)Where This Role Can Take YouThis is more than just a rep role - it’s your launchpad to a future in sales leadership.
If you’re motivated, commercially sharp, and ready to lead from the front, this could be your pathway to sales management role at Atomic.
Customize your resume to highlight skills and experiences relevant to this specific position.
Learn about the company's mission, values, products, and recent news before your interview.
Ensure your LinkedIn profile is complete, professional, and matches your resume information.
Prepare thoughtful questions to ask about team dynamics, growth opportunities, and company culture.