EDEN DEVELOPMENT

B2B Marketing Manager

Posted: 3 days ago

Job Description

B2B Marketing Manager – New ZealandLocation: New Zealand Employment Type: Full-time / Part-timeAbout the Role We are seeking a strategic and results-driven B2B Marketing Manager to lead marketing initiatives that strengthen our brand presence and drive business growth across key markets. The ideal candidate will be experienced in developing and executing integrated marketing campaigns that generate qualified leads and build long-term client relationships.Key ResponsibilitiesDevelop and implement comprehensive B2B marketing strategies aligned with business goalsManage end-to-end marketing campaigns, including planning, execution, and performance trackingCollaborate with sales, product, and leadership teams to align marketing efforts with revenue objectivesCreate and manage digital marketing content, including email marketing, social media, and website updatesConduct market research to identify opportunities, trends, and competitive insightsBuild and maintain relationships with external partners, media, and industry networksAnalyse campaign metrics to measure ROI and optimize future marketing activitiesManage the marketing budget and ensure cost-effective use of resourcesSupport event planning, trade shows, and promotional activities targeting B2B audiencesRequirementsBachelor’s degree in Marketing, Business, Communications, or a related fieldProven experience in B2B marketing, preferably in a managerial or senior specialist roleStrong understanding of digital marketing channels and CRM toolsExcellent communication, leadership, and project management skillsData-driven mindset with experience in campaign analytics and performance reportingAbility to work collaboratively in a cross-functional team environmentValid New Zealand work rightsPreferred QualificationsExperience in SaaS, technology, or professional services industriesFamiliarity with HubSpot, Salesforce, or similar marketing automation platformsCreative thinking and strong attention to detailDemonstrated ability to translate business objectives into actionable marketing strategiesWhat We OfferDynamic and supportive work cultureFlexible working arrangements (Full-time / Part-time)Professional growth opportunities and continuous learning supportThe chance to lead impactful marketing initiatives in a growing organization

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