Social Media Designer

Type: Full-TimeDepartment: MarketingReporting to: Creative Team LeadServtech Rwanda is seeking a highly creative Social Media Designer to join our team. This role focuses on developing visually engaging content tailored for various social media platforms. You will play a key role in shaping our brand’s online presence through compelling graphics, animations, and multimedia designs. Key ResponsibilitiesDesign and produce creative content for social media platforms (Instagram, Facebook, LinkedIn, X, etc. ), including static posts, carousels, reels, GIFs, and stories. Work closely with the marketing and content teams to develop cohesive visual campaigns aligned with brand messaging.

Adapt visuals to fit the unique requirements and specifications of each social media channel. Stay up to date with current design trends, memes, and viral formats to ensure timely and relevant content. Create branded templates for regular content series and marketing promotions. Support video editing and motion graphics for short-form social content. Ensure consistency in brand look and tone across all digital visuals. Track performance of design content and suggest improvements based on engagement metrics.

Required Skills And QualificationsStrong portfolio focused on social media design Proficiency in Adobe Creative Suite (Photoshop, Illustrator, After Effects or Premiere Pro)Basic knowledge of video editing and motion graphics Familiarity with platform-specific requirements and design best practicesUnderstanding of social media content trends and user engagementStrong communication and collaboration skillsAttention to detail and ability to work under tight deadlinesExperience with Canva, Figma, or similar tools is a plusPhotography and short video shooting experience is an added advantage