Brand Manager

Brand Manager - AestheticsWe are seeking a dynamic and experienced Brand Manager to join our Aesthetics team, focusing on driving sales and brand awareness across the Nordics region. This is a strategic role that blends marketing expertise with field engagement, requiring close collaboration with internal teams and external stakeholders to deliver impactful brand campaigns and commercial success.Key ResponsibilitiesIdentify market opportunities and lead commercialization strategies for new products and services.Execute innovative 360° marketing programs to build brand equity, support accounts, and drive consumer awareness across B2B, B2B2C, and B2C channels.Measure and report ROI of marketing campaigns.Lead the development of tailored campaigns for key accounts, including trade marketing and digital initiatives to attract and convert patients.Drive cross-functional collaboration with medical, sales, and marketing teams to ensure successful campaign execution.Monitor campaign effectiveness and product performance, recommending adjustments as needed.Conduct regular field visits to build strong relationships with KOLs and strategic accounts.Support pricing and promotional strategy development and execution.Manage designated marketing investment budget and ensure compliance with relevant regulations and internal policies.Skills & QualificationsBachelor’s degree in Business, Marketing, Communications, or related field.Minimum 5 years of experience in brand management or marketing within a B2C environment, ideally in aesthetics, OTC, or cosmetics.Proven success in digital marketing and executing 360° campaigns, including social media and digital conversion strategies.Strong understanding of the Nordics market landscape and consumer trends.Excellent collaboration and influencing skills, with the ability to engage internal and external stakeholders.Valid driver’s license and willingness to travel across the Nordics region.