Brand Manager

We invite you to join our team as Brand ManagerArea of Responsibility: To manage the Nemiroff DeLuxe Vodka brand within the premium portfolio, ensuring its strategic growth, consistent positioning, and premium equity across all relevant marketsKey ResponsibilitiesBrand Strategy & Positioning:Implement and refine the brand strategy for Nemiroff DeLuxe in alignment with global premium positioning.Ensure brand differentiation within the Nemiroff portfolio and versus competitors.Uphold premium identity across packaging, messaging, content, and activation.Marketing Planning & Execution:Develop annual brand plans including ATL, BTL, digital, experiential, and trade marketing activations.Collaborate with export markets and local distributors to ensure brand consistency and relevance.Manage campaign development, agency briefing, production, and in-market activation support.Consumer Communication & Engagement:Drive storytelling, digital content, and social media presence for Nemiroff DeLuxe.Oversee influencer and PR engagement aligned with premium brand tone.Ensure all touchpoints deliver a high-end consumer experience.Innovation & Product Development:Support product development initiatives relevant to the premium segment.Ensure pack upgrades, limited editions, and brand innovation are in line with brand DNA.Brand Performance & Budget Management:Track brand health, market share, and ROI of marketing investments.Monitor competitor activity and adapt plans based on insights and performance data.Manage the annual marketing budget for Nemiroff DeLuxeMinimum RequirementHigher education (marketing, management, economics, or related fields)4+ years of experience in brand or trade marketing in an FMCG company (preferably in the alcohol category or related).Knowledge of brand management and brand architecture.Basics of marketing communications: ATL, BTL, digital, PR, influencer marketing.Knowledge of the basics of trade marketing, distribution channels, and consumer behavior in the FMCG category.Understanding of P&L, ROI, KPI of marketing investments.English language proficiency, not lower than Advanced Take the opportunity to join the brand building team at a world-renowned company!*By sending us your CV, you consent to the processing of your personal data in accordance with Article 11 of the Law of Ukraine “On the Protection of Personal Data.”