Business Development Manager

Position OverviewWe’re looking for a Business Development Manager to spearhead growth across our branding activation, marketing consultancy, and creative service offerings.This role focuses primarily on driving new business opportunities, while maintaining select key client relationships to ensure seamless delivery and long-term value.The ideal candidate is a commercially driven professional with a deep understanding of marketing services — from brand strategy and activations to digital campaigns — and a passion for connecting client needs with impactful creative solutions.Key Responsibilities:Business Development & Growth Lead the identification, pursuit, and conversion of new business opportunities across target industries.Build and maintain a strong sales pipeline through networking, outreach, referrals, and proactive prospecting.Develop tailored proposals, credentials decks, and pitch presentations that position the agency as a trusted strategic partner.Collaborate with the Strategy and Creative teams to craft bespoke marketing and branding solutions that align with client objectives.Conduct market research to identify emerging trends, competitive positioning, and potential business verticals.Represent the agency at industry events, conferences, and networking forums to build visibility and relationships.Work closely with leadership to set and achieve revenue, profitability, and growth targets.Maintain an active role in negotiating terms, closing deals, and onboarding new clients smoothly.Support the creation of case studies, thought leadership materials, and sales assets to strengthen business development efforts.Client Partnership & Account Management Serve as a strategic point of contact for select clients, ensuring satisfaction and alignment with business goals.Translate client objectives into actionable plans, coordinating with internal teams for execution.Identify upsell and cross-sell opportunities within existing accounts to expand revenue potential.Oversee the delivery of key projects, ensuring quality standards, timelines, and budgets are met.Lead periodic performance reviews and post-campaign evaluations, offering insights and recommendations for improvement.Internal Collaboration & ReportingWork closely with Strategy, Creative, and Content Directors to ensure client and prospect needs are met effectively.Facilitate knowledge-sharing between business development and account teams to support retention and expansion efforts.Track and report on pipeline health, win/loss metrics, and revenue performance.Contribute to continuous improvement of the agency’s business development process, tools, and practices.Qualifications & ExperienceBachelor’s degree in Marketing, Business, Communications, or a related field.Minimum 5+ years of experience in business development or client partnerships within a marketing, branding, or creative services agency.Proven track record of winning and growing accounts in a fast-paced, service-oriented environment.Strong understanding of brand strategy, marketing activations, and integrated communications.Excellent communication, negotiation, and presentation skills.Entrepreneurial mindset with the ability to build relationships and close opportunities.