Content Strategist, Paris (12 Month Contract)

Job DescriptionJoin the team redefining how the world experiences design. Hey, g'day, mabuhay, kia ora, 你好, hallo, vítejte!Thanks for stopping by. We know job hunting can be a little time consuming and you're probably keen to find out what's on offer, so we'll get straight to the point. Where And How You Can WorkAlongside our global campuses, we also collaborate with talented contractors and freelancers from all over the world to help us achieve our crazy big goals.

While we support flexible, remote-friendly ways of working, for this role we’re focusing on Paris so we can best support our teams and keep collaboration flowing. This role is a 12-month engagement, working full-time hours per week. What You’d Be Doing In This RoleAs the Content Strategist for France, you’ll be the creative performance engine behind Canva’s paid marketing in the region. You’ll be responsible for audience insight, creative analysis, sprint leadership, and directing a high-performing creative strategy - working at the intersection of data, storytelling, and cultural nuance.

Your role is to work with channel experts to ensure that our creative system is always improving and driving growth. You understand the market and our customers, dive deep into the tools and lead our team’s execution through the creative strategy flywheel with the broader team. This is a hands-on, insight-led role where local knowledge, analytical curiosity, and creative excellence drive outcomes. You can learn more about our brand here:

Canva Brand | HomeAt The Moment, This Role Is Focused OnAnalysing dashboards to spot winning creatives, diagnose underperformance, and feed back actionable insights to guide new concepts and iterationsUnderstanding key marketing channels and how media buying influences creative successLeading the full creative cycle.

Research, briefing, production, editing, and analysis - driving sprint cycles with regional/global teamsDevelop testable ideas grounded in user insights and market context, collaborating closely with producers, writers, and editorsYou'll collaborate with media buyers, the Europe Growth Marketing Lead, data scientists, creatives, and key marketing stakeholdersYou'll apply cultural insight and market nuance to every project, spotting regional trends, behaviours, and visual cues that shape effective storytellingSupport CRO initiatives to make acquisition journeys seamless, engaging, and high-convertingBrief and review creator content to ensure it’s on-brand, relevant, and optimised—helping scale high-performing UGC locallyYou're probably a match ifYou have extensive experience working in growth marketing teams with a focus on creative strategy.

Experience working across performance-driven creative, with a deep understanding of ad metrics, audience segmentation, and platform best practicesConfidence using data tools and performance dashboards to inform decision-making and optimise creative at scaleExcellent communication skills in French and English, with the ability to spot tone, nuance, and resonance in creative work. Additional languages are viewed favourably. Strong experience in briefing, reviewing, and iterating creative in cross-functional sprintsA growth mindset.

You’re analytical, curious, and unafraid to push for betterAbout The TeamYou’ll be part of a highly collaborative, fast-moving, and passionate marketing team that blends creativity and data to make magic happen. In this role, you’ll help Canva show up at its best in France—fueling growth by bringing performance and creativity together in every campaign. Other Stuff To KnowWe make hiring decisions to engage contractors based on your experience, skills and passion.

When you signify interest in the Project, please tell us the pronouns you use and any reasonable adjustments you may need during the contractor-accreditation interview process. Please note that contractor-accreditation meetings are conducted virtually. We celebrate all types of skills and backgrounds at Canva so even if you don’t feel like your skills quite match what’s listed above - we still want to hear from you!Check out lifeatcanva. com for more info.