Commercial Lead

The overall responsibility of the Commercial Lead is to generate revenue by selling products or services to other businesses. You’ll be responsible for building relationships, finding new clients, negotiating deals, and managing the entire sales cycle, from prospecting to closing and post-sale support. The Commercial Lead plays a crucial role in driving the company’s growth, studying current trends in both the industry and the economic market in which the business operates. In this role, you’ll devise ways to ensure that commercial growth and a client-centric approach to adding value remain top priorities.Key responsibilitiesProspecting and lead generation: Finding new business opportunities through market research, referrals, or cold calling. During the sales process, send costing, manage the potential client pilot and hand over to the customer success team when the lead is converted and costing accepted, continuously update internal CRM with sales pipeline tracking.Sales and negotiation: Presenting products or services, answering questions, overcoming objections, and negotiating contract terms to close deals.Client relationship management: As part of the commercial lead's responsibility and compensation, continuous key account management is required by understanding the requirements of existing customers to ensure continuous client engagement.Sales strategy and reporting: Developing and implementing sales strategies, maintaining accurate records in CRM systems, and providing sales reports on activities and market trends. Monitor performance of commercial activities using key metrics and prepare reports for senior management.Collaboration: Working with marketing and other internal teams to align promotional efforts and develop sales collateral.Budget management: Manage and track expenditures, financial goals, and expense budgets as part of cost of salesRequired skills and qualificationsStrong commercial awareness.Communication and interpersonal skills: Strong ability to communicate, persuade, and build rapport with clients.Negotiation and closing skills: Proven ability to negotiate and close deals effectively.Product knowledge: A deep understanding of the products or services being sold.Organisational and time management: Excellent skills to manage a busy schedule, handle multiple client interactions, and maintain accurate records.Technical proficiency: Familiarity with sales software, CRM tools, and other digital tools.Experience: At least 2 years previous experience in sales or business development is usually required, with specific industry experience being a plus.Experience in transport industry and or transport software will gain advantage.Work environment and career pathWork environment: A fast-paced, results-driven role that often requires significant client-facing time, sometimes involving travel.Transferable skills: The skills gained are transferable to other roles in sales, marketing, and business development.Networking, on occasion, attend sales conferences, network opportunities and host events.