Content Copywriter

About KPay GroupKPay Group (KPay) is a leading fintech company revolutionising how businesses get paid. We empower over 72,000 merchants across Hong Kong, Singapore, Japan, and Australia with simple, smart, seamless, and secure technology solutions. Through a one-stop platform for financial management, business operations, and digital transformation, we help small and medium-sized enterprises scale with confidence in the digital economy.In 2024, KPay raised a record-breaking USD 55 million in Series A funding - the largest fundraising globally in the payments sector that year - fueling our rapid expansion across APAC. Recognised as one of Forbes Asia’s 100 to Watch (2025) and awarded PayFac of the Year (2025), KPay continues to redefine fintech innovation and business empowerment.Role MissionWe’re looking for a creative, story-driven Content Copywriter to shape our brand voice and craft engaging content across campaigns, social media, and web. You’ll turn ideas into narratives that connect with our audience and support our growth during a foundational growth phase. Perfect for someone eager to learn fast, experiment, and grow with a scaling brand.ResponsibilitiesCreate engaging written content across platforms — blogs, website copy, social posts, email campaigns, product descriptions that communicate our brand and mission.Collaborate with the marketing team to ideate, draft, and refine content that supports campaigns, launches, and brand growth.Develop content ideas: research topics, generate storylines, and map out content calendars aligned with our goals and audience.Ensure every piece of content reflects our brand voice, tone, and style while adapting to the target audience and channel.Edit and proofread your own work (and sometimes others’) to ensure clarity, consistency, accuracy, and polish.Monitor how content performs (engagement, shares, feedback) and use those insights to iterate and improve.Stay up to date with industry trends, audience behaviour and platform best-practices-then apply those learnings to keep our content fresh and effective.RequirementsBachelor’s degree in Communications, Marketing or a related field (or equivalent practical experience).1-3 years of writing or content creation experience (internships, agency/freelance work or in-house) - you don’t need to have 10 years of experience for this level.Strong writing, editing, proofreading skills - you can craft clear, engaging, error-free copy in various formats.Familiarity with content marketing, social media platforms, and digital channels. Understanding of SEO, keywords and web audiences is a plus.Ability to adapt tone and style depending on audience or channel (e.g., short social copy vs long-form blog).Self-motivated, organised, able to juggle multiple pieces of content/projects, meet deadlines, and work in a fast-moving startup environment.Why Join Us? Build from the ground up: Play a key role in shaping the brand’s creative voice during its foundational growth stage in Australia.Fast-track learning: Work closely with senior marketing and product leads, gaining hands-on experience across campaigns, storytelling, and brand strategy.Dynamic startup environment: Join a lean, ambitious team where your ideas matter, your growth is accelerated, and your work has a visible impact.