Graspa Group

Content Creator Coordinator

Posted: 5 days ago

Job Description

Position SummaryThe Content Creator Coordinator will be responsible for working with marketing in a variety of areas, including market research, content creation, social media management, event coordination, and other administrative tasks. As the Content Creator Coordinator, you will develop original content and suggest creative ways to attract more customers and promote the brand. This role will also collaborate with the Marketing Coordinator to increase customer engagement through email marketing campaigns, graphic design, printing, and production.Primary Job Duties Design, plan, and oversee content strategies that support brand campaigns, seasonal promotions, and long-term business goals. Analyze marketing trends and audience engagement to recommend and implement new creative approaches. Maintain brand consistency across all communication channels. Coordinate and oversee photoshoots, video production, and creative collaborations. Serve as the primary point of contact for all creative content initiatives. Execute calendar, generate, and publish content. Track engagement metrics and provide regular reports and insights to improve content performance. Collaborate with marketing in website content, including brand language, location information, menus, holiday, event pages, and press hits. Identify and collaborate with local social media influencers. Create and execute monthly campaigns.Produce, create, edit, and publish original content for various marketing channels, including websites, blog posts, social media posts, emails, and other materials. Manage social media channels, including scheduling posts and responding to comments and messages. Design collateral material for all social media platforms. Collaborate with marketing briefs, memos, and recap reports for all marketing promotions, distribute to the team and or vendors. Execute graphic design, printing, and production needs. Compose and post online responses on the company's review tracking system. Provide administrative support, including scheduling meetings, maintaining files, and tracking expenses. Any other duties as assigned by the company in order to operate the business more efficiently.Minimum Requirements Bachelor's degree in Marketing, communications, or a related field. 1-2 years of experience in marketing, preferably in a support role. Proof of portfolio including media placements, writing samples, leads, campaigns, media and news outlets, clients, initiatives, and planned events. Ability to work well in a fast-paced environment and function effectively within set deadlines. Excellent organizational skills. Strong verbal and written communication skills. Proficient with marketing tools and software programs including Canva, Mailchimp, Adobe Creative Cloud (Photoshop, Illustrator & Premiere Pro). Capcut and social media platforms. Strong attention to detail and ability to multitask.This job description is not an exclusive or exhaustive list of all job functions that an employee in this position may be asked to perform from time to time.

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