Content Creator – Freelance (Remote)

This role is focused on developing and executing creative content strategies to introduce a new wellness candle to the market. The ideal candidate will have a passion for wellness, storytelling, and digital engagement, and will be responsible for producing compelling content that highlights the unique features and benefits of the product. You will play a pivotal role in building brand awareness, generating excitement, and driving customer interest through various digital channels.Deliverables Develop and execute a content plan for the product launch, including social media posts, short videos, and blog content Create engaging visual and written content that communicates the candle’s unique value proposition Collaborate with the team to ensure messaging aligns with brand values and resonates with the target audience Monitor engagement metrics and adjust content strategies to maximize reach and impact Provide creative input on campaign direction and suggest new content formats as neededRequirements Demonstrated experience in content creation for wellness, lifestyle, or consumer products Strong storytelling skills with the ability to craft clear, engaging messages Proficiency in social media platforms (Instagram, TikTok, Facebook) and content creation tools Basic photography and video editing skills Ability to work independently, meet deadlines, and adapt to feedback Creative mindset with attention to detail and a passion for wellness trends Availability for a short-term project with potential for future collaborationAbout TwineTwine is a leading freelance marketplace connecting top freelancers, consultants, and contractors with companies needing creative and tech expertise. Trusted by Fortune 500 companies and innovative startups alike, Twine enables companies to scale their teams globally.Our MissionTwine's mission is to empower creators and businesses to thrive in an AI-driven, freelance-first world.