Gnubkins Sdn Bhd

Content Creator & Storyteller

Posted: 19 hours ago

Job Description

We are looking for a creative and versatile Content Creator who can (1) ideate, (2) execute and (3) constantly innovate to produce high-quality, engaging content across digital platforms. Job location: Kawasan Perindustrian Desa Aman (close to Bandar Sri Damansara)RESPONSIBILITIES:1. IDEATE & DEVELOP CONTENTDevelop and execute content strategies aligned with overall marketing goals and brand identity.Conceptualize creative campaigns, storytelling angles, and social media series that resonate with target audiences.Stay updated on digital and social media trends, especially within parenting, kids, and lifestyle categories.2. PRODUCE CONTENTPlan, script, shoot, and edit video content (Reels, TikToks, product videos, etc.).Write compelling captions and video hooks.3. OPTIMISE & ANALYSE CONTENT BASED ON DATATrack, analyze, and report content performance (engagement, reach, conversion, etc.).Use data insights to refine future content direction and improve ROI.A/B test different content formats and hooks to enhance audience response.REQUIREMENTS:1. EDUCATION & EXPERIENCEBachelor’s degree in Marketing, Communications, Media, or a related field.3–5+ years experience in content creation, digital marketing, or creative storytelling roles.Proven portfolio of high-performing content (social media campaigns, videos, etc.).2. SKILLSStrong creative direction and storytelling skills.Excellent copywriting and visual communication abilities.Proficient in content creation tools (Adobe Creative Suite, CapCut, Canva, etc.).Skilled in short-form video editing (Reels, TikTok, YouTube Shorts).Understanding of content analytics, SEO basics, and social media algorithms.Photography and videography experience preferred (e.g. using DSLR, etc).3. PERSONAL QUALITIESSelf-driven, detail-oriented, and proactive.Able to balance creativity with strategy.Able to work independently or with a team.Passion for digital trends and brand storytelling.

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