Content Marketing (From 3 YOE)
Posted: 2 days ago
Job Description
HouseNow is a technology startup in the real estate sector with a mission to become the reliable tool behind all the successes of real estate brokers across the entire market. After years of researching the real estate market in Vietnam and worldwide, HouseNow has identified the potential and opportunities to access the market through technological breakthroughs, addressing information limitations in the real estate market.The leadership team at HouseNow has years of experience in developing real estate technology products (Proptech) in the US market, along with a highly skilled, young, and passionate team. HouseNow continuously develops products using cutting-edge technologies and creates an ideal working environment with open communication and high professional development for the common goal.Hanoi Office: 4th Floor, 216 Nguyen Trai Street, Thanh Xuan District, Hanoi.Working hours: Monday to Friday, 9:00AM – 6:00PM and 2 Saturdays per month, 9:00AM -3:00PMLet's explore job opportunities at HouseNow!--------------------------------------About this roleHouseNow is looking for a Content Marketing (Content Performance) to join our team in Thanh Xuan District, Hanoi. In this role, you'll be instrumental in crafting and executing viral-worthy content strategies across diverse formats, driving engagement and building our brand. We're looking for someone with at least 3 years of experience in content creation, a strong knack for experimentation and a passion for turning ideas into impactful results.1. Job Description: a. Research & Produce Conversion-Focused ContentParticipate in developing weekly, monthly, and quarterly content strategies.Proactively research customer insights, market trends, and competitors each month, then apply these insights and data to develop new creative concepts.Ideate, script, and collaborate directly with the designers/video editors to deliver high-performing conversion-focused content.Take full ownership of conversion-driven content across multiple platforms (Social, Website, App, etc.).b. Collaborate with the Media TeamWork closely with media buyers to track performance results of each creative and evaluate content effectiveness using key metrics: CPI, CTR, CPL, CVR, and ROAS.Propose creative optimization plans based on datac. Collaborate with the Branding TeamEnsure consistency in HouseNow’s tone of voice, visual style, and key messaging across all performance content.Participate in brainstorming and executing multi-channel growth campaigns.2. Requirements:Bachelor’s degree in Journalism, Marketing, Communications or a related field3+ years of experience in content creation, especially with a portfolio that includes viral or high-engagement contentStrong writing skills with a diverse, creative and flexible writing style — not limited by rigid formatsCreative mindset with the ability to turn ideas into engaging social content, including a good sense of visual storytellingStrong awareness of social media trends and a good understanding of youth cultureBasic knowledge of Meta/Tiktok Ads, SEO, SEM and social media platformsAble to use content creation tools such as Photoshop, Canva, CapCut or similar for image and video editing is a plusProactive, creative mindset with the ability to pitch and execute bold ideasExcellent collaboration skills with cross-functional teams 3. Benefits:Salary offer based on capability: 13.000.000 - 18.000.000 VNĐ2-month probation with full support and clear evaluation criteriaParticipation in social insurance, health insurance and unemployment insurance as required by the governmentLunch allowance of 500,000 VND per month, bonuses on holidays and Tet (Lunar New Year)...A young, dynamic, and open working environment that values creativity, collaboration and continuous learningMonthly 1-on-1 performance reviews and goal-setting with your team leader to support your growthBonuses based on performance and company revenue from various activities (upto 3 months salary per year)Plenty of opportunities for career development, idea ownership and making a real impact in a fast-moving team-------------------------For prompt assistance, please apply as follows:Apply CV to email : hr@thenowproject.com.vnWith title: [Position] - Applicant Full Name For more information please contact:Email: nhungtran@thenowproject.com.vn | Tel/Zalo: +84979815697
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