Content Strategist

Are you passionate about creating meaningful content experiences?We’re looking for a Content Strategist to join our remote team in Cape Town.Our mission is to design seamless journeys while helping global brands create scalable, user-centred content ecosystems. If you thrive on collaboration, value strong communication, and have expertise in both structural and distribution content strategy, we want to hear from you. ResponsibilitiesDesign content strategies and frameworks, such as information architecture and taxonomy, that enable the desired experienceCreate scalable content models for headless CMS platforms (like Contentful or Contentstack)Plan and execute content-first design workflows through priority guides, wireframes, sitemaps and page tablesIntegrate UX foundations into strategy by mapping user journeys, personas, and flowsDesign clear, consistent, user-centred UX writing for digital experiences and flowsConduct content audits, gap analyses and migration plansWork closely with multidisciplinary teams to translate strategies into scalable systemsLead content marketing strategy for campaigns, channel planning and digital distribution and deliver across multiple channels such as SEO, social media and email automationCollaborate with analytics teams to measure content performance, engagement and conversion metrics RequirementsProven experience in content strategy (either backend, frontend, or hybrid expertise)Strong understanding of user-centred design principles and how they inform content workflowsExperience with headless CMS platforms and omnichannel publishing strategiesSolid collaboration skills, particularly with UX design, dev and product teamsAbility to create impactful content frameworks that scale across ecosystemsExceptional communication skills — ability to engage with stakeholders and share updates clearlyAnalytical mindset to measure and optimise content performance across channels Nice to haveExperience working with headless CMS such as Contentful and ContentstackExperience with tools such as HubSpot, Emarsys, or Salesforce Marketing CloudFamiliarity with omnichannel strategies and multichannel campaignsA hybrid background that blends backend and frontend content strategy seamlessly We offerMedical Aid and Pension Fund20 vacation days per year + plus fixed Public HolidaysCorporate Programs including Employee Referral Program with rewardsGlobal travel medical and accident insuranceLearning and development opportunities including in-house training and coaching, professional certifications, over 22,000 courses on LinkedIn Learning Solutions and much more*All benefits and perks are subject to certain eligibility requirements