Content Writer / Creative Copywriter

Job Title: Content Writer / Creative CopywriterCompany: Fashion TV India Pvt. Ltd.Location: Santacruz (West), Mumbai (On-site)Experience: 0.6 – 6 YearsJob Type: Full TimeEligibility: Only Mumbai-based candidates may apply (Women candidates preferred)About FashionTVFashionTV is the world’s largest fashion and luxury lifestyle media brand, reaching 2+ billion viewers across 190+ countries.With over 23 years of global legacy, FashionTV is a symbol of glamour, elegance, and innovation.The brand has successfully executed 150+ international ventures, spanning media, luxury, fashion, and lifestyle verticals.Role OverviewWe are seeking a talented Content Writer / Creative Copywriter with prior experience in a Digital Agency or Advertising Agency setup.The ideal candidate should be able to craft compelling, brand-aligned content for digital platforms, campaigns, and luxury lifestyle communication, maintaining the aspirational tone and storytelling style of FashionTV.Key ResponsibilitiesDevelop high-impact and creative content for digital marketing campaigns, websites, social media, and ad copies. Write persuasive and engaging copy for brand campaigns, video scripts, social media posts, blogs, and press materials. Collaborate with the marketing, creative, and design teams to conceptualize and execute integrated digital campaigns. Create SEO-optimized website content, blogs, and landing page copies to drive organic engagement. Craft catchy taglines, captions, and product descriptions aligned with FashionTV’s luxury tone. Research market trends, audience preferences, and competitor strategies to deliver relevant content ideas. Ensure all communication maintains brand voice consistency, linguistic accuracy, and visual coherence. Support campaign ideation and scriptwriting for influencer marketing and branded content videos. Edit, proofread, and refine content to meet international quality and brand standards. RequirementsBachelor’s Degree in English, Journalism, Mass Communication, Marketing, or related field. 0.6 – 6 years of professional experience in content writing, advertising, or creative copywriting (agency background preferred). Proven ability to write short-form and long-form content for digital media, lifestyle, and luxury brands. Strong understanding of digital marketing, branding, and consumer engagement strategies. Excellent command over English with strong storytelling and conceptual thinking skills. Experience in SEO writing, ad copy creation, and content ideation for social media platforms. Familiarity with tools like Canva, Google Workspace, or Adobe Suite for content support is an added advantage. Ability to work under tight deadlines and collaborate in a fast-paced creative environment. What We OfferOpportunity to create content for global luxury fashion and lifestyle campaigns under the FashionTV banner. Exposure to creative writing for digital, print, and branded content verticals. A collaborative, fast-paced, and inspiring environment within a globally recognized luxury media house. Learning opportunities across digital storytelling, branding, and luxury communication. Career growth and creative development within FashionTV’s international marketing and media network.Application DetailsTo Apply: Send your CV and cover letter to: 086553 67981Location: Santacruz (West), MumbaiNote: Only immediate joiners and Mumbai-based candidates will be considered.Skills: digital,blogs,writing,social media,writer,branding,campaigns,storytelling,branded content