National Sales Manager – Pet Care

🐾 National Sales Manager – Pet Care📍 Location: Sydney, NSW (Hybrid)🕐 Type: Full-time📈 Reports to: Chief Operating Officer🏭 Industry: FMCG / Consumer Goods / Pet SpecialtyBe Part of Something BiggerJoin one of Australia’s fastest-growing FMCG startups — Cooee Holdings, a proudly Indigenous-owned and female-led business reshaping the food and pet care landscape. Backed by national retail partners and strategic investment, we’re building high-performing brands grounded in culture, innovation, and impact. We’re now launching a new premium pet wellness brand — powered by native botanicals and first-to-market functional ingredients.

Hypoallergenic, nutrient-dense, and Australian-made, our products are designed for modern pet parents who want better for their pets. The RoleAs National Sales Manager – Pet Care, you’ll lead the charge in taking our pet brands to market. While the initial focus will be on the pet specialty channel, our ambitions span across grocery, vets, and international expansion. You’ll own the sales strategy, lead national accounts, and help build a category-leading brand across dog treats, kibble, supplements, and pet care accessories. For the right candidate, this role could evolve into General Manager – Pet Care as the division scales.

Key Responsibilities🛒 Strategic Growth & Retail ExecutionBuild and lead a go-to-market strategy across key channelsNegotiate major retail partnerships and secure distributionDrive footprint across Australia and beyond📊 Profitable PromotionsDeliver margin-positive trade promotions and retailer programsCollaborate with Marketing & Finance to ensure ROI and brand integrity🤝 Cross-functional LeadershipPartner with Ops, Product, and Marketing on successful launchesTranslate market trends into smart pricing, innovation, and commercial strategy📈 Performance & InsightsAchieve sales targets and manage accurate forecastsStay ahead of category trends and competitive activityAbout You✅ 5+ years' experience in pet care, FMCG, or consumer goods sales✅ Proven success with national accounts and pet specialty retailers preferred ✅ Commercially minded, results-driven, and strategic✅ Passionate about pets, innovation, and building something meaningful✅ Thrives in fast-paced, founder-led environmentsWhat We OfferCompetitive Salary – $110k-130k + Super + CommsMarket-Leading Flexibility – We offer a range of flexible working arrangements to support your work-life balance.

Fast-Track Career Growth – Join a brand in hyper-growth mode and grow with us. A Brand with Purpose – Be part of a business that makes a difference, celebrating Indigenous culture while leading innovation in FMCG and pet care. 📬 Sound like you?This is your chance to build something special. Apply now to help shape the future of pet wellness with a brand that’s rooted in purpose and driven by performance.