Creative Strategist

Our client in the retail industry is hiring a Creative Strategist!ROLE SUMMARYWe’re looking for an idea-driven Creative Strategist who’s passionate about making winning ads. You’ll take the lead on crafting hooks, concepts, and formats for our paid Meta and TikTok channels, managing projects from brief to delivery. You’ll work closely with writers, editors, and creators to get ads live fast and on spec.You don’t need to be a media buyer or a growth marketer. But you do need to understand consumer behaviours and what makes an ad convert. We’re looking for someone who can think clearly, move fast, and help make better creative every week.RESPONSIBILITIESIdeate scroll-stopping ad concepts and hooksWrite best-in-class ad copyTurn concepts into structured briefs for editors and creatorsObsess about staying current with what other leading brands are doing in their paid adsStay close to ad performance to see what's working and what's not, and turn this into actionable creative insightsManage trackers, feedback rounds, and deadlines across the pipelinePrioritise what’s worth making and make sure it gets delivered to specREQUIREMENTS2+ years of experience in performance-led creative or growth contentYou're an enthusiastic social media user with an interest in building digital brandsYou're ambitious and looking for a new challengeYou have a strong understanding of Meta and TikTok ad formatsYou've got proven examples of ideas that turned into winning creativesYou're organised and delivery-focused - can manage multiple moving parts without slippingYou're confident working cross-functionally with Growth, Content, and Production teams