Digital Analyst

Digital Winners, one of the most successful marketing companies, owning the leading Greek iGaming Affiliate Network with 60+ sites (e.g., Foxbet.gr, Sentragoal.gr, Foxcasino.gr, Bookmakers.gr) for online sports betting and casino, with expertise in: • Affiliate Marketing • Content Marketing • SEO • Video Content Performance We are looking for a skilled Digital Web Analyst to join our team and support the continuous optimization of our iGaming platforms. The ideal candidate will have a strong background in web analytics, with the ability to translate traffic and behavioral data into actionable insights that drive acquisition, engagement and retention.Key Responsibilities:• Monitor, analyze, and report on website traffic, user flows, and conversion funnels across multiple iGaming brands. • Track KPIs such as registrations, deposits, FTDs, active players, and retention rates. • Utilize tools such as Google Analytics 4, Tag Manager, Hotjar, and Data Studio to understand user behavior and site performance. • Identify bottlenecks and propose CRO (Conversion Rate Optimization) improvements. • Work closely with Product, UX/UI, and Marketing teams to enhance site usability and maximize ROI. • Perform A/B testing and multivariate experiments to validate optimization hypotheses. • Provide regular dashboards and performance reports to stakeholders.Requirements: • Proven experience as a Web/Digital Analyst, preferably in iGaming, ecommerce, or high-traffic online environments. • Strong knowledge of Google Analytics (GA4), Google Tag Manager, and data visualization tools (e.g. Looker Studio, Tableau, Power BI). • Understanding of SEO, PPC, affiliate marketing and their impact on traffic.• Experience with CRO tools (Optimizely, VWO, Hotjar, CrazyEgg). • Analytical mindset with the ability to interpret complex data sets. • Excellent communication skills to present findings clearly to nontechnical stakeholders. • BSc in Marketing, Data Analytics, Statistics, or a related field. Nice to Have:• Experience in the iGaming sector (sports betting, casino, poker). • Familiarity with compliance requirements in regulated markets. • SQL knowledge for data querying. What We Offer:• Fun and creative work environment • Competitive salary based on experience• Real opportunities to grow • Unlimited training The position is for full-time onsite work in Kallithea, Athens, Greece.