Henkel

Digital Group Marketing Manager Schwarzkopf and Shiseido Professional

Posted: 5 hours ago

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Job Description

About this Position We are looking for a strategic and agile Digital Group Marketing Manager to lead the planning and execution of our digital marketing strategy. This role plays a critical part in driving brand content, media performance, and digital transformation, with strong visibility across regional and global markets.What You´ll DoDigital Strategy & TransformationDevelop and lead comprehensive digital strategies aligned with brand and business objectivesDrive digital transformation by embedding an agile, test-and-learn mindset across the teamLeverage innovation, disruptive thinking, and analytics to optimize marketing effectivenessIdentify key digital trends and consumer behavior insights to stay ahead of the curveCampaign Planning & ExecutionLead the end-to-end planning and execution of digital campaigns across channelsOversee paid media performance, content management, and digital asset deliveryCollaborate closely with cross-functional and agency teams to ensure campaign excellence and ROIContinuously refine media and content strategy based on performance dataCommunication & Team LeadershipManage, coach, and develop the digital marketing teamAct as a key liaison between global, regional, and local stakeholdersFacilitate strong internal collaboration to ensure alignment and efficiency across teamsOther ResponsibilitiesSupport broader marketing initiatives and contribute to organizational growthDrive operational excellence and process improvements within the digital function What makes you a good fitMinimum 8 years of relevant experience in digital, brand, or product marketing - ideally in B2C sectors such as FMCG or beautyNative Japanese language proficiency and strong working-level English requiredExcellent analytical, communication, and collaboration skills, with the ability to work effectively across diverse functions and geographiesStrong leadership experience, with the ability to guide the team to the next level of success Some perks of joining Henkel Flexible work scheme with flexible hours, hybrid work model, and work from anywhere policy for up to 30 days per yearDiverse national and international growth opportunitiesGlobally wellbeing standards with health and preventive care programsGender-neutral parental leave for a minimum of 8 weeksEmployee Share Plan with voluntary investment and Henkel matching sharesRetirement Pension Plan (Corporate DC and CB composition)Sick LeaveGroup Term Life InsuranceSupplementary Workers' Accident InsuranceAt Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We welcome all applications across different genders, origins, cultures, religions, sexual orientations, disabilities, and generations.

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