Digital Marketing Specialist

CRES Technology empowers businesses overcome operational and productivity challenges through its state-of-the-art real estate solutions and superior technology services. We enable businesses avail opportunities and transform strategy to operational execution. Our team of specialists approach technology with uncompromising standards to solve challenges and offer solutions that streamline the business processes and increase productivity of any real estate company.Digital Marketing Specialist (Remote — Pakistan)Company: CRES TechnologyExperience: 3+ yearsEducation: Bachelor’s degree in Marketing (or related field)Role OverviewOwn day-to-day digital execution across SEO, paid media, social, content, website maintenance & enhancements, and analytics. Success = qualified pipeline, lower CAC, and clean attribution—not vanity metrics.What You’ll Do• Website Maintenance & Enhancements: Manage WordPress updates, UX improvements, site speed, on-page SEO, and conversion paths (forms, CTAs, lead magnets).• Plan and execute multi-channel campaigns (LinkedIn, Meta, Google) with clear KPIs (MQLs, CPL, ROAS).• Drive SEO (technical, on-page, content briefs, backlink outreach) for high-intent keywords.• Build landing pages, A/B test offers, and optimize funnels end-to-end.• Run email nurtures and list segmentation, test subject lines and cadences.• Produce and repurpose content (blogs, case studies, one-pagers, short-form video, carousels).• Own reporting (GA4, Search Console, Looker Studio) and deliver attribution insights.• Align tightly with Sales on offers and follow-up for Managed IT, Cybersecurity-as-a-Service, Process Automation, and Real Estate solutions.You’re a Fit If You Have• 3+ years in digital marketing with proven B2B results.• Strong SEO + PPC execution (Google Ads/LinkedIn Ads), GA4, and Search Console.• Ahrefs/SEMrush, and LinkedIn Campaign Manager.• Excellent English copywriting; can translate technical topics into business value.• WordPress proficiency and basic design/video skills (Canva/Figma, simple edits).• CRM/marketing automation familiarity (HubSpot/Pipedrive/Mailchimp or similar).• Well-versed in using AI for marketing (e.g., content drafting, ad variants, creative ideation, analytics insights, and workflow automation using tools like ChatGPT/Claude/Jasper/Perplexity/Midjourney/HeyGen/Sora).• Data-driven mindset and disciplined documentation.Nice to Have• Experience marketing IT services/MSP, cybersecurity, or SaaS.• Understanding of U.S. B2B buyer journeys and qualification frameworks.Location & Hours• Remote (Pakistan).• Overlap at least 6 hours with U.S. Eastern Time (Mon–Fri).Compensation• Base salary in USD + sales commission on organic genuine leads.• Performance bonuses based on pipeline and ROI.How to ApplyApply via LinkedIn and provide links to:1. 1–2 campaigns you ran (goal, budget, results),2. a content sample (blog/case study/landing page), and3. a dashboard screenshot (KPIs redacted if needed) showing how you report performance.If you’re ready to build measurable pipeline—not just impressions—let’s talk.