Digital Marketing Specialist

About the RoleFrom Com is a digital agency based in Saudi Arabia, working with clients in the automotive industry in the Kingdom. We are looking for a Performance Marketing Specialist to join our growing marketing team.In this role, you will work closely with the Marketing Manager and Social Media Manager to plan, execute, and optimize marketing campaigns that deliver measurable results for our clients. You will be responsible for SEO optimization, paid ad campaigns, email marketing, content creation, and performance reporting to ensure our marketing efforts reach the right audience, drive engagement, and generate conversions and a high Return on Investment (ROI).Key ResponsibilitiesCollaborate with the marketing team to develop and execute comprehensive digital marketing strategies aligned with client goals.Conduct keyword research and implement SEO optimization (on-page and off-page) to improve website visibility and rankings.Demonstrate proven, results-driven expertise in technical and non-technical SEO, moving beyond audits to achieve significant improvements in search performance.Plan, execute, and track Email Marketing campaigns.Write and optimize SEO-friendly articles, blog posts, and web content to improve organic search performance.Collaborate with the team to manage and optimize high-performing paid ad campaigns across Google, Meta (Facebook & Instagram), LinkedIn, and TikTok.Monitor and analyze campaign performance, identifying opportunities for improvement.Create detailed campaign performance reports with actionable recommendations focused on increasing Return on Ad Spend (ROAS) and ROI.Prepare SEO and website performance reports, using tools such as Google Analytics, Google Search Console, and other relevant platforms.Stay up to date with digital marketing trends, algorithm changes, and best practices.QualificationsA Bachelor’s degree in Marketing is a must.Proven, hands-on experience in SEO, PPC, and performance marketing.Strong knowledge of Google Ads, Meta Ads Manager, LinkedIn Ads, and TikTok Ads.Proficiency in Google Analytics, Search Console, and SEO tools (Ahrefs, SEMrush, etc.).Excellent writing skills in both English and Arabic (written and spoken).Analytical mindset with the ability to interpret data and create actionable strategies.Strong communication and collaboration skills.Ability to work independently and meet deadlines.Why Join Us?Be part of a dynamic and collaborative team.Work on impactful projects in the automotive industry.Opportunity for growth and skill development.How to Apply:Send your CV and a Portfolio/Work Samples (mandatory) to jobs@fromcom.group with the subject line: "Candidature – Performance Marketing Specialist | From Com".NOTE: Submission of a Portfolio or Work Samples is a mandatory requirement. Applications without proof of prior work and results will not be considered.