QNB Türkiye

Digital Performance Marketing Specialist/ Assistant Manager

Posted: 14 hours ago

Job Description

BE A PART OF OUR FUTUREWe are looking for a talented individual to join our Digital Marketing Team, where you will be responsible for managing the performance, budget, and optimization of our paid channels. This role involves monitoring web/app analytics dashboards and key reporting tools, developing data-driven strategies, coordinating with various business partners, and collaborating with IT teams for system improvements.QNB human resources policies aim to create an equal, fulfilling, and empowering career path for individuals seeking a rewarding journey.What awaits you:The opportunity to be part of a trusted and growing sector, contributing to the future.An empowering work environment with access to career development tools.A supportive environment offering growth and advancement opportunities.Your responsibilities will include:Managing the performance, budget, and management of paid channels.Monitoring web/app analytics dashboards and key reporting tools.Using a data-driven approach to define and implement new paid marketing strategies.Following up on the coordination and consolidation processes with different business partners.Working in coordination with IT teams and all other stakeholders involved in the project; determining project requirements and taking action.Monitoring and optimizing daily/weekly/monthly digital marketing campaigns in line with KPIs.Keeping up to date with new trends, innovative ideas, and performing A/B tests.Requirements:Bachelor's degree from engineering or economy/business departments of universities.Minimum 1 year of experience in performance marketing (max 4 years).Curious about new ad technologies, app & web analytics tools, and following developments in these fields.Eager to come up with new performance marketing strategies and develop processes.Effective and cooperative communication with different business lines.Excellent presentation skills.Solution-oriented and dedicated.Business follow-up and time management skills.Good command of MS Office programs, especially Excel.Excellent command of English.Experience in paid marketing and analytical tools (GA4, Adjust etc.).Deep understanding of the app acquisition ecosystem.Good at data reading and taking responsibility for campaign and funnel optimization.Hands-on experience in Digital Advertising Channels (especially TikTok Ads), Affiliate, and Programmatic ad campaigns.Take your first step towards a great future by joining our team!

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