Content Creator

Position OverviewWe are seeking a creative and dynamic Full-time content creator to join our team and produce engaging, high-quality content across various platforms. The ideal candidate will have a passion for storytelling, a keen eye for detail, and the ability to create content that resonates with our target audience while aligning with our brand identity. This position has 5 key roles: Content Strategy & Development Develop and execute a content strategy and a detailed content calendar that aligns with the Best Al-Yousifi goals and target audience.

Create a variety of video content social media posts and reelsEnsure build up of follower network and ensure content propagation across all target social media channels. Stay updated on industry trends and incorporate them into content plans to ensure relevance and engagement. Multimedia Content Creation Produce visually appealing and engaging multimedia content, including photos, videos, and graphics. Edit and optimize content for different platforms, ensuring it meets platform-specific requirements and best practices. Collaborate with designers, videographers, and other team members to create cohesive and impactful content.

Social Narratives & Performance Tracking Strategize and build the content narratives for each category in consultation with category headsBuild category driven content calendar that takes into account seasonal implications. Monitor social media analytics to track performance and adjust strategies accordingly. Project Management & ExecutionOversee all phases of content design projects, from concept to completion, ensuring adherence to timelines, budget, and quality standards. Coordinate with retail team, graphics design team and other vendors as applicable to manage resources and schedules efficiently.

Analytics-Driven Design Adjustments Develop campaigns and initiatives to increase engagement, followers, and brand awarenessProvide creative input and contribute to brainstorming sessions for campaigns and projects. Develop and utilize analytics frameworks to performance metrics, customer flow, and content view times. Apply data insights to refine store layouts and enhance customer engagement, continuously iterating based on analytics findings and business goals. Experience Required5+ years of experience in content creation, photoshoots, digital design. Proven track record of creating engaging content for various platforms (e. g. , social media, websites). Experience with multimedia content creation, including video editing, graphic design, or photography.

Skills, Knowledge RequiredBachelor’s degree in marketing, Communications, Journalism, or a related field. Proficiency in content creation tools such as Adobe Creative Suite (Photoshop, Premiere Pro, Illustrator), Canva, or similar. Strong writing, editing, and proofreading skills with an eye for detail. Knowledge of social media platforms, trends, and best practices. Ability to work independently and manage multiple projects simultaneously. Excellent communication, collaboration, and time-management skills. “We welcome applications from all nationalities; however, preference will be given to Kuwaiti nationals. ”