Email Marketing Specialist

Discover PeliplatPeliplat is an online community made by film lovers, for film lovers! We’re revolutionizing the way film enthusiasts and content creators interact globally, empowering them to craft their own stories and bring their cinematic visions to life. On Peliplat, film aficionados can find spaces to share insights, develop new stories, and collaborate on the creation of the next big hit. While our primary focus has been the Latin American market, we are now expanding worldwide, positioning ourselves as a community shaping the future of cinema.Join us and be part of this thriving global film community!What Will Your Next Role Look Like?As our Email Marketing Specialist, you will shape how Peliplat speaks directly to our film lovers around the world. You’ll craft strategic, personalized, and culturally resonant email content that deepens audience engagement and drives meaningful connections with our brand. From launching global campaigns to building automated user journeys, your work will inspire action, spark curiosity, and celebrate the power of storytelling.This role is perfect for someone who thrives at the intersection of creativity and analytics, understands the unique voice email requires, and knows how to craft messages that resonate across cultures. You should love cinema, think globally, and be driven by the challenge of turning data into delightful experiences — one email at a time.Key ResponsibilitiesEmail Marketing Strategy & ExecutionPlan, execute, and optimize email marketing campaigns that drive engagement, retention, and conversion across global markets.Develop compelling, culturally resonant email campaigns that support Peliplat’s brand narrative, product offerings, and content priorities.Manage end-to-end email campaign processes — from audience segmentation to delivery and performance reporting.Content & Audience PersonalizationCraft persuasive, on-brand copy for newsletters, automated flows, product updates, and editorial mailings in English — with Spanish or Portuguese (Brazilian) considered a strong plus.Collaborate with our internal teams to ensure messaging resonates across different regions and audience segments.Leverage dynamic content, A/B testing, and personalization strategies to increase engagement and improve performance.CRM & AutomationMaintain and build automated email journeys (welcome series, re-engagement flows, event triggers, etc.) tailored to user behaviour and lifecycle stage.Ensure campaigns are CA-compliant and follow best practices in data privacy, list hygiene, and permission-based marketing.Align email triggers with user activity, preferences, and platform usage.Analytics & Performance OptimizationTrack, analyze, and report on key email KPIs — open rates, CTR, conversion, bounce, unsubscribe — using tools such as Mailchimp, HubSpot, or Iterable.Translate data into insights and actionable strategies to refine subject lines, layout, call-to-actions, and send times.Monitor industry trends and competitor email strategies to keep Peliplat at the forefront of innovative email marketing.Cross-Functional CollaborationWork closely with social, content, design, and product teams to align email messaging with broader global campaign goals.Act as a brand ambassador in written communications, ensuring all email content maintains Peliplat’s voice and tone.Who You ArePassionate about film and storytelling, you understand how email can deepen user connection to stories and creators.A creative marketer with a data-driven mindset — you balance imagination with strategy and analytics.A cultural connector — you understand how to adapt content to local audiences without losing brand coherence.Detail-oriented and self-driven — you thrive in fast-paced environments and take ownership of your campaigns.RequirementsBachelor’s degree in Marketing, Communications, Media, or a related field.3–6 years of experience in email marketing, lifecycle marketing, or CRM within a digital or content-focused brand.Experience managing global or multi-language email campaigns.Proficiency with email marketing and CRM tools (e.g., Mailchimp, HubSpot, Braze, Iterable, Salesforce Marketing Cloud).Strong writing, editing, and storytelling skills in English — bonus points if you can also bring Spanish or Portuguese (Brazilian) into the mix.Knowing your way around a little HTML/CSS for email formatting is always a plus.Understanding of audience segmentation, personalization, and automation workflows.Knowledge of film culture, creators, and global content trends is a strong plus.Our CultureAs Peliplat expands into a global entity, our organizational culture will extend its influence across various locations, significantly impacting ongoing projects worldwide. Living our culture by building the next space for film enthusiasts just makes us thrilled and excited about what everyone of us can bring to Peliplat's success. The pillars of Peliplat's success are thanks to our people who go above and beyond our core values,Ownership - Entrepreneur MindsetProblem-Solving - Master DecoderResult-Oriented - Bullseye TargetsPassionate - Committed to GrowthPerks & BenefitsExtended Health and Dental Benefits. Ensuring your well-being is always a priority for us.Growth and Development Opportunities. A way to take your career to the next level with us! We will work through our Learning and Development Program to help you achieve your professional goals with Peliplat.Engaging Team Building Activities. We believe in solid connections. Therefore, we have fostered a variety of events and internal clubs to help you become part of Peliplat's culture.Comfortable and Fun Office Environment. A well-equipped office with ergonomic furniture, snacks, and beverages to keep you energized throughout the day.Friday Happy Hour. The perfect way to end the week on a high note with the team!This is a full-time onsite position based in Vancouver, BC. Compensation will be determined based on experience and qualifications. The salary range for this role is $55,000.00 to $65,000.00 CAD.Your Next Big Opportunity Awaits!At Peliplat, we appreciate every candidate and their time. Therefore, our Talent team will review each application and will get back to those who successfully match our needs. As a note, this position is based in Vancouver, BC, so we are only considering those based locally and eligible to work in Canada. We invite every qualified candidate to apply! If you don't have the qualifications needed but have the potential and education, we will leave a space for you to explain "Why" you could be the next Email Marketing Specialist. We will try to reach out and see if there is a place for you here now or maybe in the future.We are recognized as an equal-opportunity company and are committed to creating a diverse and inclusive workplace. Every qualified applicant will be considered for this position, regardless of their race, nationality, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. Let's make this environment a place where everyone is recognized, feels valued, and is open to the full field of what they do best!