Freelance Part-Time Digital Marketeer

IntroductionA leading financial institution is looking for an experienced Digital Marketing & Performance Consultant to drive its digital marketing and analytics initiatives during a key phase of transformation.You’ll ensure campaigns perform, insights flow, and data drives smarter decisions.This is a one-year consultancy assignment (3/5 FTE) with 1–2 days per week on-site in Turnhout.ResponsibilitiesAct as the single point of contact (SPOC) for digital campaign performance and analytics.Coordinate with agencies to plan, execute, and optimize campaigns (including organic and paid LinkedIn).Gather, interpret, and present performance data — turning insights into actionable recommendations.Manage and enhance company websites, ensuring updates, SEO optimization, and alignment with content strategy.Support product-focused initiatives , ensuring structured reporting and alignment with media plans.Track and improve digital performance across platforms and channels.Collaborate with the Content Strategist to ensure data-informed storytelling and campaign coherence.Experience & CompetencesSolid experience in digital marketing, performance management, and analytics, preferably in B2B or financial services.Skilled with analytics and campaign tools (e.g., Google Analytics, LinkedIn Campaign Manager, reporting dashboards).Analytical mindset: able to translate data into clear, strategic recommendations.Experience managing websites and collaborating with technical teams.Strong organizational and reporting skills.Fluent in Dutch and English (French is a plus).Autonomous, hands-on, and results-oriented.Our OfferA key digital role influencing campaign performance and brand visibility.Opportunity to work within a dynamic team at the forefront of digital transformation.Freelance/consultant contract, 3/5 workload.Hybrid model with 1–2 days/week on-site in Turnhout.