Linkedprime

Job Description

The Up&Up Group is seeking a Freelance Strategic Media Consultant to be seconded to MTN, one of Africa’s leading telecoms brands.The consultant will be employed by Up&Up but based full-time at MTN’s offices, working closely with internal MTN teams to develop and implement strategic go-to-market (GTM) frameworks, pricing structures, and sales enablement tools across MTN’s Ads and Media ecosystem.This is a strategic role, split into two key phases, focusing on delivering actionable insights, competitor intelligence, pricing guidance, and the unification of MTN’s advertising propositions across markets.REQUIREMENTS AND QUALITIESProven experience in media strategy, platform monetisation, or digital sales.Strong understanding of AVOD, FAST, FTA, and digital advertising ecosystems.Experience developing pricing strategies, GTM frameworks, and rate cards.Strategic thinker with exceptional analytical and communication skills.Confident working independently in a client environment while reporting to multiple stakeholders.Collaborative approach, with the ability to navigate large organisations and cross-functional teams.Highly organised, proactive, and delivery-focused.QUALIFICATIONS AND EXPERIENCEMinimum 7 years’ experience in media, advertising, or digital sales strategy.Demonstrated success in developing and implementing GTM strategies for large brands or platforms.Strong commercial acumen and understanding of telecoms and media industries in Africa.Relevant tertiary qualification in Marketing, Media, Communications, or Business.

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