JustPlay

Games Producer (all genders)

Posted: Nov 6, 2025

Job Description

We’re looking for a Games Producer to join Gimica, our in-house studio at JustPlay - the company redefining how mobile gaming rewards players. You’ll drive the evolution of games within the JustPlay rewarded gaming ecosystem, shaping how millions of players experience our titles.This role blends strategy, production, and product ownership. You’ll identify growth opportunities, steer creative and technical teams, and ensure our games stay engaging, rewarding, and aligned with JustPlay’s mission of making playtime valuable.TasksLead the full production cycle of new and live games within the JustPlay ecosystemDefine and maintain the product roadmap, balancing player engagement, retention, and monetization goalsIdentify and prioritize strategic opportunities based on player data, performance insights, and market trendsCollaborate closely with design, art, and engineering teams to evolve existing titles and build new ones aligned with JustPlay’s missionDevelop and maintain balanced in-game economies that support long-term player satisfaction and sustainable revenue growthCoordinate with engineers to ensure smooth integration of purchase flows, offer systems, ad monetization, and live event toolsOversee planning, feature launches, and iteration cycles across titlesAnalyze performance data to refine strategies and improve key metrics like retention, ARPU, and conversionManage A/B testing of meta features, pricing and offers to optimize player experience and overall value for the ecosystemPrioritize production tasks based on business needs and make informed decisions independently when neededRequirements3+ years of experience as a producer or product owner in mobile gaming, ideally managing a hyper-casual games portfolio within F2P or hybrid monetization models across multiple genresProven track record in shipping and evolving games that successfully integrated ads, in-app purchases, virtual economies, and live eventsStrong ability to coordinate cross-functional teams (design, art, tech) and align creative ideas with business goalsSolid understanding of player lifecycle metrics (ARPU, LTV, retention, conversion rates) and the ability to turn insights into actionable production priorities and featuresComfortable discussing monetization strategies, pricing models, and UX optimization around IAP and ad flowsStrategic mindset with the ability to identify opportunities that improve both player value and business outcomesHands-on familiarity with Unity and experience using mobile analytics tools such as Firebase, Adjust, or Data & AI; knowledge of economy balancing is a plusBenefitsWork-Life Balance and Flexibility: Flexible working hours and options for digital nomads, occasional office visitors, or regular office-goersEmployee Stock Options: Opportunity to join our Virtual Share Option Program (VSOP) and share in the success of an already profitable companyMental Health Support: Free personal coaching through our partner nilo.health to support our team members to live fulfilled lives at home and at workTraining & Development: A competitive personal development budget of up to 2000€/year for training, conferences, workshops, etc., and free language courses with ChatterbugGermany-Based Benefits: 25 vacation days, free Gympass gold subscription, free monthly Deutschland-Ticket, and a monthly €50 tax-free internet contributionState-of-the-Art Equipment: Doesn’t matter if you are a MacBook or Windows user; we will provide you with the technical gear you need to succeedA Relocation Package: Includes visa support for those who need itMunich Office Perks: Ergonomic setup, free lunch on a daily basis, and dog-friendly environmentEngaging and Diverse Work Environment: Join a diverse team, with over 29 nationalities working from 20 different locations*Benefits may vary depending on location and contract type. Do not hesitate to ask us about more details on our benefits offer.About usCome join the company that’s transforming the world of mobile gaming by making playtime truly rewarding. At JustPlay, we’re on a mission to build a fairer, more sustainable Play-to-Earn ecosystem—one where players are rewarded for their time, and engagement drives continuous growth.You’ll be working as part of Gimica, our in-house game studio focused on casual, timeless mobile experiences with lasting appeal. We don’t chase trends—we refine formats people already love; crafting fun, engaging titles designed for long-term retention.JustPlay has grown into one of the world’s leading loyalty gaming platforms, with 25M+ downloads and 500K+ daily active users. We’re leading a massive shift in the gaming industry—but it’s still early enough for you to make your mark. At JustPlay, you’ll have the freedom to shape bold ideas, drive real impact, and be part of a company that’s not just growing fast—but growing right.

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