Global Digital Project ManagerFull-time, starting on a 3 months fixed-term contract. Based in London, UK - Hybrid (2 days from office)About GreenparkGreenpark is a global, award-winning, performance-driven content leader and brand publishing agency. Our purpose is to create meaningful connections that impact peopleâs lives through performance-driven content for search and social. Our unique expertise in Omnichannel Search & Insights, Creative Content and Performance Tech are delivered to our clients via an ad agency and in-house model.
Our teams work on an impressive portfolio of clients including Unilever, Campari Group, AIA, Sanofi, Nestle, Lipton, Kimberley Clark, Straumann, Ricola, Globe Telecom, and more. Our ValuesAt Greenpark, we strive and act together in our ambition to make a positive impact for the people and brands we serve, we do everything with kindness and respect at the core. âWe Striveâ, âActing Togetherâ, âWith Kindnessâ are the values that guide us.
About The RoleThis role is part of a newly developed team focused on driving Natural Diamond consideration and desire and the social marketing elevation and success specifically in the US, China and India. Along with the Senior Social and Digital Manager, it will play a critical role in building data-driven consumer experiences and activations. As the Global Digital Project Manager, you will oversee the planning, execution, and delivery of digital projects across international teams and locations, ensuring projects are completed on time, within budget, and meet quality standards.
This role requires strong leadership, project management, and communication skills, as well as the ability to navigate cultural and language differences. The role supports the team of the Global Head of Digital Marketing and Media in a complex digital landscape to develop centre of excellence spearheading best in class, collaborative and integrated approaches across the digital marketing landscape across markets. What youâll doDigital ContentContent Strategy & Execution:
Work with local teams to ensure the local deployment and execution of the global content marketing strategy is optimised and aligned with business goals, ensuring USPs are communicated effectively and content supports KPisSEO & Website Optimization: Implement an SEO strategy to maximize organic visibility, conduct keyword research, optimize on-page/off-page SEO, and collaborate with agencies to maintain a best-in-class website. Content Creation & Distribution: Lead content production across channels (blog posts, videos, emails), manage external contributors, and experiment with new formats to enhance engagement and reach.
Manage the relationship with external agencies at a global level and guide local market teams to ensure outstanding execution of digital at a local level. Collaborating with all key markets to supervise and optimise the agencies performance. Supporting the DB teams locallhy markets in the deployment of their local content strategies in keeping with the global overall strategy and objectives.
Support the Natural Diamond marketing team - in the execution and organisation of local strategies and projects for Search (SEO) , Social Media, Influencers and KOLs activitiesCoordinate contracts with vendors and suppliers by assigning tasks and communicating expected deliverablesSupport with administrative needsDay to Day ManagementActively project manage digital content projects (focusing on SEO and Social) from execution to delivery, working closely with the Global Head of Social, Media and Digital Marketing and Global Senior Digital and Social Manager to put in place roadmaps and delivery milestonesProvide end-to-end project management, including scoping project, budgets, developing detailed project plans and critical paths, assigning tasks, monitoring progress.
Leading on supporting documentation for internal and external stakeholdersCommunicate effectively with team and key stakeholders to ensure timeline adherence and manage expectationsHighlight potential risks or malfunctions and act proactively to resolve issuesCollaborate with internal teams to design, develop and implement digital projectsDeliver projects on time ensuring quality standards are metAssess project success through performance analysis and reporting to stakeholdersManage meetings, scheduling, project coordination and minutes/ next steps.
Responsible for up-load of all digital assets on Box/ Photoware and managing naming convention, tagging and communication with the data teamGlobal AlignmentAct as the point of content for local markets for digital and social media activitiesCollaborate with local markets on global digital strategies and requirements to update local stakeholders and ensure global alignment of digital and social activitiesMarket ResearchSeek new digital marketing opportunities to help grow performance. Conduct, gather and analyse market research to find out the business opportunities. Monitor the competition and be aware of market changes and developments.
Conduct regular market research to deliver innovative new formats to our audienceReporting and AnalysisProject manage and develop all reporting on digital projects to key stakeholders with the Senior Digital and Social ManagerDevelop new reporting processes to ensure a seamless and regular update to business stakeholders to inform strategyMaintain analytics and trends reportsOnline PresenceSupport the Senior Digital marketing and Social Manager in monitoring and protecting the Natural Diamond category reputation activity on social mediaSupport the development of the social listening function by monitoring high risk social keywords and third party mentions and highlight any potential red flags to the business.
About YouBSc degree in Marketing or relevant fieldStrong experience as a Digital Project Manager or in a similar roleExperience managing international markets in a global roleGood knowledge of digital and social media platformsUnderstanding of China social channels (WeChat, Weibo, RED, Douyin)Experience with reporting and analysisGood understanding of digital KPIsGreat copywriting skillsEager to learn and gather an in-depth understanding of the Western and Eastern digital landscapeOpen to feedback and brings new ideas to the table, based on latest social media trends.
Develop and lead projects from execution to delivery and reportingMonitor/optimise communications performance via data analytics toolsInternal and external communication skillsEnergetic, self-motivated with the drive to operate effectively in ambiguity. Values and role models a diverse, inclusive working environment in which everyone can work to their full potential.
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