Head of Wealth Distribution & Marketing

About the RoleWe are seeking a dynamic and strategic Head of Wealth Distribution and Marketing to lead our organizations business growth, channel development, and marketing initiatives across wealth management and investment products. The ideal candidate will bring extensive experience in financial services, distribution leadership, relationship management, and strategic marketing for wealth management clients.This role will be responsible for driving assets under management (AUM) growth, expanding our market reach across IFAs, institutional investors, and private clients, and positioning the brand as a trusted and innovative wealth partner.Key Responsibilities1. Distribution Strategy & LeadershipDevelop and implement a comprehensive wealth distribution strategy to grow AUM and revenue across retail, IFA, and institutional channels.Lead, mentor, and manage the distribution and business development teams with clear performance metrics.Identify and build strategic partnerships with platform providers, advisors, and asset managers.Strengthen relationships with key intermediaries and distribution partners to enhance market share and product penetration.Drive expansion into new markets and channels, ensuring compliance with regulatory frameworks.2. Marketing & Brand DevelopmentOversee the marketing strategy for wealth management products, including digital, content, and event-based marketing.Work closely with internal teams to develop marketing collateral, campaigns, and educational content tailored to high-net-worth and institutional clients.Collaborate with product and investment teams to position funds and solutions effectively across various channels.Lead brand-building initiatives to elevate the firms reputation as a thought leader in the wealth management space.3. Business Growth & Client EngagementIdentify new business opportunities through market analysis, client segmentation, and competitive intelligence.Engage directly with top-tier clients, IFAs, and institutional partners to deepen relationships and increase retention.Drive cross-sell and up-sell strategies for existing client bases, ensuring alignment with their long-term investment goals.Represent the firm at industry events, conferences, and media engagements as a senior spokesperson.4. Product & Investment CollaborationPartner with investment, compliance, and operations teams to ensure the successful rollout of new funds and investment products.Provide market insights and client feedback to guide product innovation and positioning.Participate in Investment and Executive Committees to align distribution and marketing initiatives with business strategy.5. Reporting & Performance ManagementTrack and report on distribution metrics, campaign ROI, and AUM growth to senior management.Develop performance dashboards to monitor key sales and marketing indicators.Continuously review competitor activity and market developments to identify emerging opportunities or risks.Qualifications & ExperienceBachelors degree in Finance, Marketing, or Business (Masters degree preferred).Advanced certifications such as CFA, CIPM, or Certified Financial Planner (CFP) highly desirable.Minimum 1015 years of experience in wealth management, investment distribution, or financial advisory leadership.Proven success in scaling AUM, building distribution networks, and developing marketing strategies.Strong understanding of regulatory frameworks, financial instruments, and investment vehicles (local and offshore).Demonstrated ability to lead cross-functional teams and manage senior stakeholder relationships.Core CompetenciesStrategic thinking and execution excellenceDeep industry and market insight in wealth managementStrong leadership and people managementExceptional client relationship and communication skillsBusiness development and negotiation expertiseMarketing and brand management in financial servicesAnalytical, data-driven, and performance-oriented