The PositionDesign and navigate impactful brand building strategies, sponsorships and initiatives to strengthen brand positioning and build brand experiences (local and global)Manage the HKSTP brand’s public image by communicating with the media, conducting market research, and performing brand analysisCreate and maintain a strong brand identity across all touchpointsEstablish partnerships with park companies, agencies, media outlets, and other external partners for collaborations to broaden the reach of the business’s brand messagingConduct regular and consistent research, brand competitive analysis and surveys to identify brand awareness gaps, with current marketing trends and industry practices to help develop leading strategies to support the Corporation in achieving its business objectivesDevelop measurements to evaluate programmes effectiveness and analyze & compile reports for management reviewPerform any other duties as assigned by the managementThe CandidateBachelor's degree in Marketing, Communications, Public Relations, Social Science, Languages or equivalentMinimum 10 years of experience preferably working in an MNC or ad/marketing/PR agency with the capability of storytelling from a cross-cultural perspective and global mindsetHigher education or professional qualifications with less experience will also be consideredPR, journalism and/or event management background is a plusProactive, agile, creative, passionate and good team player; eager to learn and growStrong project management, with strategic & analytical mindset and problem-solving skillsAble to work independently to lead the projects and coach other junior team memberExcellent interpersonal, communication and presentation skillsProficiency in spoken and written English and Chinese (including Putonghua)What We OfferUnique Work.
Live. Play. Learn culture in Hong Kong’s largest Innovation & Technology ecosystem5-day work week, attractive annual leave and additional special leaveMedical benefits including dental and annual check-up from Day-1, with extended coverage to dependent(s)Professional training and career advancement opportunitiesAccessible to various bus service with network across different locations in HKInterested parties please submit your application by clicking “Apply Now”. Commencing position will be commensurate with qualifications, relevant experience, and competencies. The application will remain open until the position is filled. HKSTP reserves the right not to fill the position.
Personal data provided will be treated in strict confidence and used for recruitment purpose only. All personal data collected will be used strictly in accordance with employer’s personal data policies, you can refer to the Corporation’s Privacy Policy Statement at https: //www. hkstp. org/privacy-policy/Applicants not invited for interview within 6 weeks may consider their applications unsuccessful. Personal data of unsuccessful applicants will be retained for a maximum of two years counting from the date the vacancy has been filled.
About Hong Kong Science & Technology Parks CorporationHong Kong Science and Technology Parks Corporation (HKSTP) was established in 2001 to create a thriving I&T ecosystem grooming 13 unicorns, more than 15,000 research professionals and over 2,000 technology companies from 28 countries and regions focused on developing healthtech, AI and robotics, fintech and smart city technologies, etc. More information about HKSTP is available at www. hkstp. org .
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