Influencer Marketer

Influencer MarketerWe’re looking for an Influencer Marketer with proven experience executing campaigns across multiple international markets; someone who can build meaningful creator partnerships that turn into measurable business impacts globally. If you love mixing creativity with data, and can balance brand-building with conversion, this will be your cup of tea. Our app has over 7.6 million downloads and our goal is to keep growing quickly and steadily.About the roleAs an Influencer Marketer, you’ll execute influencer marketing campaigns across prioritized and international markets, working within the broader global strategy set by the marketing leadership team. You’ll plan and run campaigns, manage budgets and systems, cultivate long-term creator relationships, and continuously optimize approaches and tactics based on insights and performance. You’ll collaborate closely with PR & Partnerships, Brand, Social Media, and Performance Marketing to integrate influencer work into broader launches and “always-on” activities. You will report to the Head of Communications.What you’ll doBuild and run creator programs: Plan, execute, and optimize multi-market campaigns that both build awareness and drive conversions— all tailored to each market’s context.Grow long-term partnerships: Identify, recruit, and nurture influencers aligned with our brand. You will also support gifting, affiliate programs, and creative collabs. .Adapt by market: Track trends, platform use and cultural nuances (incl. markets outside of Scandinavia) and adjust creator mixes, formats, and messaging.Safeguard quality & brand: Review content for guidelines, campaign fit, and legal/compliance; give actionable feedback and coordinate revisions.Track what matters: Shape KPI frameworks (eg., reach, engagement, conversion, ROI), analyze performance, and present insights and recommendations.Own tools & budgets: Oversee influencer marketing spend across your markets, optimize for ROI, and operate creator systems (e.g., Gigapay or similar) to ensure smooth campaign execution.Collaborate across teams: Work closely with PR & Partnerships, Brand, Social, Performance Marketing and external agencies to deliver integrated campaigns.Your backgroundYou have hands-on experience with influencer marketing and know how to turn strategies into high-quality delivery across channels and global markets.We believe you have:3–5 years of experience in influencer marketing (in-house or agency), incl. multi-market execution outside of Scandinavia.Proven work with Instagram, TikTok, YouTube and creators across brand and conversion campaigns.Experience managing multi-market campaign budgets, optimizing spend, and delivering measurable ROI.Familiarity with Gigapay or similar creator management/payment platforms and analytics tools.Experience with consumer products and know how to blend performance with brand building.Fluency in English and Swedish; additional languages (e.g., Dutch or German) are a plus.Who you areYou combine a strategic and analytical mindset with creativity, and have excellent relationship skills. You’re curious, organized, and proactive, and comfortable juggling multiple campaigns across markets. You build trust with creators and colleagues alike, communicate clearly, and adapt quickly to new trends and platform shifts. Most of all, you care about impact—turning ideas into campaigns that move both hearts and numbers.Working at Once UponOur app was created to help people save their favorite moments in an easy and fun way, a little at a time, making everyone’s memories shine. And that’s how we want our workplace to be too – life (and work) at Once Upon should definitely be filled with happiness. Because happiness is the key to success, not the other way around. Right? We’re also proud to be both a B Corp and a certified Great Place to Work® – recognitions that reflect our long-term commitment to sustainability, trust, and a strong people-first culture.We strive to maintain a safe, caring environment that gives everyone the space to be their whole self, all the time. If you are free and have fun at work, it’s easier to be passionate and responsible for what you do. We always dare to do what we believe in – failing at something is not the opposite of succeeding in the long run. And we always strive to make things better, for our Once Uponers, for our planet, and for each other.Through innovation, co-creation, transparency and our collective knowledge as a team, we always aim to bring value to our Once Uponers. And that collective brain grows with every new colleague that we welcome to the team, enriching us with new perspectives, experiences, and views on life.At Once Upon, we are committed to being a company that leads by example. This means doing the work to be inclusive and equitable, across all aspects of our business.LocationOur headquarters is located in Skellefteå, in the North of Sweden. We also have offices in Piteå, Örnsköldsvik, Umeå and Stockholm. We are remote flexible, but we value the creativeness and sense of community that follows from meeting face to face with colleagues. For this role, we primarily seek someone based at our Skellefteå HQ or our Stockholm office, enabling close teamwork and an engaging work atmosphere.Let’s connectReady to shape influencer marketing at Once Upon? Apply now – and tell us what excites you most about this role. Please help us get to know you by submitting your resume or LinkedIn profile on our website. You don't have to send us a cover letter, but please write a line or two where you let us know what you will bring to the table this role. Applications in Swedish or English work equally fine.We conduct a competence-based recruitment, meaning that every person who applies at Once Upon, receives equal employment opportunities. We value a welcoming environment where everyone feels included, respected, and empowered, regardless of their sex, transgender identity or expression, ethnicity, religion or other belief, disability, sexual orientation or age.If you have any questions about the role or working at Once Upon, you are welcome to contact People & Talent Management Partner, Jenny Falk at jenny.falk@onceupon.se or Head of Communications, Antonia Stubbe-Pettersson at antonia.stubbe-pettersson@onceupon.seWe will review applications and conduct interviews continuously throughout the process, so we encourage you to submit your application at your earliest convenience.Last day to apply is November 28.