Media and Digital Marketing Team Lead Baltics

Dynamic, fast and successful - that's what Lidl is all about. We are one of Europe's leading food retailers. Lidl operates in more than 30 European countries, operates more than 12,000 stores, over 200 logistics centres and employs more than 376,000 people across the Group. In Baltic countries, Lidl currently operates 135 stores and three logistics centres in Vilnius, Kaunas and Riga. We are currently inviting Media and Digital Marketing Team Lead Baltics to join our team. Key Responsibilities: Lead a Baltic team of media planners and digital marketing specialists. Translate business needs into clear KPIs, strategic and tactical goals.

Oversee all owned digital channels and media planning across the Baltics. Lead cross-functional collaboration, aligning local market needs with regional strategy. Continuously seek new opportunities to improve performance and efficiency. Manage a multi-million euro budget across all three countries. Represent the department in high-level internal and international meetings. Deliver insightful reporting to the stakeholders. Ensure strategic alignment across traditional and digital media channels. About you: Minimum 3 years of experience in media, digital marketing, or advertising. Deep understanding of marketing and advertising processes, including retail and 360 degree media planning and tracking (TV, radio, outdoor, display & video-on demand).

Proven leadership skills, experience working with international teams and large-scale projects. Strong analytical mindset - comfortable with numbers, KPIs, and investment efficiency evaluation. Skilled in Excel and PowerPoint, confident in presenting, building strong business cases and influencing decision-makers. Fast-thinking, adaptable, and able to manage high workloads and multiple priorities. Fluent in English (spoken and written). Company offers: Company car for work and private needs with paid fuel. Lidl gift cards every month. 300 EUR/net compensation for home office furniture. Hybrid work model and flexible starting time. Health insurance. Career growth and development opportunities. Well-being program and health support measures.

Fitness room, yoga and TRX classes in the office. Modern and ergonomically designed workplaces. Fresh fruit and hot drinks are available in the office for employees to recharge their batteries. Various team events and gifts for employees and their children. Free consultations of professional specialists on psychological, legal and financial issues. Monthly Salary: 3960-4400 Eur gross/month.