About The JobThe primary objective of this position is to manage the image of the brand, the company, and its products and activations across Korea with the guidelines of LV North Asia and Central and import & adapt according to the local market with strong vision. As a Communications Director, you will elaborate plan & implement communication strategies and 360 cross functional local needs to ensure business objectives are met. Also manage and continue to empower the communication team in Korea to ensure the best of functionality. Main Responsibilities:
To ensure all Communications activities and functions are aligned with overall company objectives and vision. To define and implement the advertising strategy based on targeted objectives regionally & ensure market specific initiatives are utilized, so as to ensure Louis Vuitton share of voice is consistently "peaking" throughout the year. Continue to explore new opportunities in media. To initiate and conduct the event strategy to cope with corporate, regional or local objectives/needs. To develop 360 PR activities to nurture LV long term image and tactical needs across VIP celebrity, KOLs, media and external parties.
To measure, quantify and follow results of all activities to ensure LV leadership and objectives set. To lead the creative improvement in communication activities, participate in the business development in relation with the other departments, and contribute to the commercial and marketing actions. To sustain & control Communication budget. To co-ordinate with Paris on worldwide Communications strategies while always focusing on the local needs. Profile 15+ years experience in the area of PR and advertising / in Marketing related position with the latest experience in the Director or above position Industry experience in luxury goods or services Advertising / PR (e. g.
Agencies) Strong leadership skills with vision High flexibility, detail conscious, sociable, affirmative disposition, high energy, achievement orientation, and strong leadershipAble to and familiar with travelling throughout the Asian region and EuropeAdditional information ์ฑ์ฉ์ ์ฐจ: ์๋ฅ์ ํ - ๋ฉด์ ์ ํ - ์ต์ข ํฉ๊ฒฉ๋ฉด์ ์ 2ํ ์ด์ ์งํ๋ ์ ์์ผ๋ฉฐ, ๋ฉด์ ๋์์์ ํํด ์ฐ๋ฝ ๋๋ฆฝ๋๋ค. ์๋ฅ ํฉ๊ฒฉ์์ ํํ์ฌ ๊ฒฐ๊ณผ ํต๋ณด๋๋ฉฐ, ์๋ฅ์ ์ ์์ผ๋ก ๊ฒํ ์งํ๋๋ ๋น ๋ฅธ ์ง์ ๋ถํ๋๋ฆฝ๋๋ค. ์๋ฌธ ์ด๋ ฅ์(๊ฒฝ๋ ฅ ์์ธ ๊ธฐ์ฌ / ๊ฐ์ข ์ฆ๋น์๋ฅ๋ ํฉ๊ฒฉ์์ ํํด ์ถํ์ ์ถ)์ด๋ ฅ์ ์ ๋ชฉ ๊ธฐ์ฌ ์ 'Comm Dir_ํ๊ธธ๋'์ผ๋ก ์ ์ถ ์๋ง๋ฌธ์์ฌํญ: career. kr@louisvuitton. com ์ผ๋ก ์ด๋ฉ์ผ ๋ฌธ์ ๋ฐ๋๋๋ค. Reference LVM28357
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