Manager - Agent Enablement

Marketing Manager – Agent EnablementOffshore | Contractor | Immediate startShape how education agents worldwide discover and promote ECA’s growing education brand portfolio.The Education Centre of Australia (ECA) is a leading international education provider, partnering with six highly ranked universities across Australia and the UK. Through our innovative managed campus model, we support the enrolment of over 11,000 new students annually from more than 50 nationalities. ECA operates eight campuses—four in Sydney, and one each in Melbourne, Adelaide, Brisbane, and London (UK). With a strong focus on student success, we offer over 1,200 internships annually to enhance employability. In 2026, ECA will celebrate 20 years of delivering world-class education.Learn more at: https://eca.edu.auTo support our accelerating global growth, we are adding a new role to our team. The Marketing Manager – Agent Enablement is a B2B trade marketing role, responsible for shaping a clear, consistent, and student-focused approach to how ECA engages education agents worldwide to recruit students for its growing portfolio of education brands. Working across ECA’s expanding portfolio of education brands and university partnerships, with campuses in four countries by the end of 2026, the role ensures ECA’s brands and courses are easy for agents to understand, access, and promote, making ECA the preferred partner in a competitive global market. By driving best practice in agent enablement, the role builds agent trust and loyalty while supporting ECA’s enrolment growth objectives.Key Responsibilities:Agent Enablement Strategy: Develop and lead “The ECA Way” framework for agent enablement; prioritise brand and course promotion materials by region; manage localisation and translation of materials.Communication & Engagement: Coordinate outbound communications; deliver a unified agent communication calendar; improve engagement through trusted channels (e.g. WhatsApp, WeChat, email).Content, Tools & Resources: Define and maintain a standard checklist of essential agent materials; ensure accuracy and accessibility in StudyLink; work with brand teams to align outputs.Compliance & Governance: Safeguard ECA’s reputation by ensuring all agent materials meet brand, legal, and regulatory requirements.Performance & Improvement: Track agent satisfaction (e.g. NPS); gather feedback; monitor competitor practices to drive continuous improvement and ensure ECA’s competitive advantage.Collaboration & Leadership: Act as the single point of accountability for agent-facing marketing; partner with brand, sales, and compliance teams; champion a culture of simplicity, alignment, and quality.As the successful candidate, you will ideally have:Excellent written English and an eye for design and detailA positive, engaging personality5+ years in marketing roles, preferably in education or B2B2C environmentsDemonstrated ability to build and manage stakeholder relationshipsProven success managing marketing projects to deliver in-full, on-timeExperience developing compelling value propositionsExperience creating purposeful content for websites, social, email, and eventsExperience managing design agenciesFamiliarity with tools like Zoho, Canva, Microsoft 365In return we will offer you: Professional development programsTravel insurance discountWellbeing brands discountsFree access to LinkedIn LearningEEO StatementAt ECA, we champion our organisational values, which include ‘Celebrate diversity and inclusion', thus, we strive to be a place of growth where everyone can continually thrive.We welcome applications from candidates from all backgrounds, including but not limited to Aboriginal and Torres Strait Islander People, people living with a disability, women, people who identify as LGBTIQA+, and people from culturally and linguistically diverse backgrounds.How to applyApplications (including a cover letter, CV, and any additional supporting documentation) can be submitted via the Apply button at the top of the page. Due to the expected high volume of responses, only short-listed candidates will be contacted. For further information on this role, to gain insight into our team or if you need assistance due to a disability, please contact John Chatterton, Head of Marketing; john.chatterton@eca.edu.au Thank you for your interest in the position with the ECA Group.