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Market Research Analyst

Posted: 13 hours ago

Job Description

Position: Market Research AnalystLocation: Riyadh, KSA (Hybrid role)Employment Type: Part-timeExperience Level: Junior to mid-level ⸻ About the ClientOur client is a PropTech firm based in Riyadh, Kingdom of Saudi Arabia, leveraging advanced technology to modernize the real‑estate lifecycle—from listing and leasing to asset management and smart building services. Aligned with Saudi Arabia’s Vision 2030 goals for innovation and urban transformation, the company brings data‑driven solutions, digital platforms and property‑tech partnerships to the region, empowering developers, landlords and tenants through smarter, more efficient property experiences. About the RoleThis Market Research Analyst position is designed for a part-time, hybrid arrangement within the PropTech sector, focusing on the dynamic real estate technology market in Riyadh, KSA. The role is suited for professionals with a strong analytical background and a keen interest in property technology trends, customer behaviors, and competitive intelligence. The analyst will play a pivotal role in shaping data-driven strategies by providing actionable insights into market dynamics, supporting product development, and informing business growth initiatives.Key ResponsibilitiesCollect, organize, and analyze quantitative and qualitative data related to the PropTech and real estate markets in Saudi Arabia and the broader MENA region.Monitor and evaluate emerging trends in property technology, including smart home solutions, digital property management platforms, and real estate fintech innovations.Conduct competitor analysis by tracking market share, product offerings, pricing strategies, and go-to-market tactics of key players in the PropTech space.Design and implement surveys, interviews, and focus groups to gather insights on customer preferences, pain points, and adoption rates of PropTech solutions.Prepare comprehensive market research reports, dashboards, and presentations to communicate findings and recommendations to stakeholders, including product, marketing, and executive teams.Collaborate with cross-functional teams to support strategic planning, product development, and marketing campaigns with relevant market intelligence.Utilize advanced data analysis tools and visualization platforms to interpret complex datasets and identify actionable opportunities.Track regulatory developments, government initiatives, and investment trends impacting the PropTech sector in Riyadh and the wider region.Maintain up-to-date knowledge of industry best practices, research methodologies, and data privacy standards relevant to market research.Required Experience & SkillsDemonstrated experience in market research, data analysis, or business intelligence, preferably within the real estate, technology, or PropTech sectors.Proficiency in quantitative and qualitative research methodologies, including survey design, data collection, and statistical analysis.Strong analytical skills with the ability to interpret large datasets, identify trends, and synthesize complex information into clear, actionable insights.Familiarity with data visualization tools such as Tableau, Power BI, or Google Data Studio for creating impactful reports and dashboards.Excellent written and verbal communication skills in English; proficiency in Arabic is highly advantageous for local market research.Ability to work independently and manage multiple projects in a part-time, hybrid work environment, demonstrating strong time management and organizational skills.Knowledge of the PropTech landscape, including key technologies, market drivers, and regulatory considerations in Saudi Arabia.Advanced proficiency in Microsoft Excel and experience with statistical software such as SPSS, R, or Python for data analysis.Strong attention to detail, critical thinking, and problem-solving abilities.QualificationsBachelor’s degree or higher in Marketing, Business Administration, Economics, Statistics, Data Science, or a related field.Additional certifications in market research, data analytics, or real estate studies are considered an asset.Prior experience in the PropTech or real estate technology sector is highly desirable.Familiarity with the Saudi Arabian business environment and regulatory landscape is preferred.Tools & TechnologiesData Analysis: Microsoft Excel, SPSS, R, PythonData Visualization: Tableau, Power BI, Google Data StudioSurvey Tools: SurveyMonkey, Google Forms, QualtricsCollaboration: Microsoft Teams, Slack, ZoomResearch Databases: Statista, Euromonitor, local real estate databasesPresentation: Microsoft PowerPoint, Google Slides This position offers the opportunity to contribute directly to the strategic direction of a forward-thinking PropTech company in Riyadh. The role provides exposure to cutting-edge real estate technologies and market trends, with the flexibility of a part-time, hybrid work arrangement. Success in this role will be measured by the quality, relevance, and impact of market insights delivered to support business growth and innovation. By applying to this position, you are granting us permission to process your CV and keep your profile on file for consideration for this and future opportunities.

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