Marketing Analyst (CRM)

🚀 Who Are We?Welcome to Welltech—where health meets innovation! 🌍 As a global leader in Health & Fitness industry, we’ve crossed over 220 million installs with three life-changing apps, all designed to boost well-being for millions. Our mission? To improve the health of millions of people through intuitive nutrition trackers, powerful fitness solutions, and personalized wellness journeys—all powered by a diverse team of over 750+ passionate professionals with a presence across 5 hubs.Why Welltech? Imagine joining a team where your impact on global health and wellness is felt daily. At Welltech, we strive to be proactive wellness partners for our users while continually evolving ourselves.What We're Looking ForAs a CRM Analyst, you'll play a key role in optimizing our current operations and ensuring data-driven decisions under the Marketing Analytics department.Key responsibilities:Improving Dashboard & Reporting Efficiency: Creating and maintaining performance and deep dive reports, ensuring data accuracy and accessibility. Enhancing A/B Test Analysis: Conducting additional calculations for A/B tests and providing optimization recommendations. Delivering Prompt Ad-Hoc Data: Fulfilling specific data requests for strategic planning, segmentation, and troubleshooting. Proactive Data Quality Management: Monitoring data integrity, identifying, and resolving discrepancies, and collaborating on data source improvements. Conducting Root Cause Analysis: Investigating performance dips or spikes to identify underlying causes and support strategic decisions. Supporting CRM Team Meetings: Preparing data and presenting findings to the CRM team to align on goals and strategies. Required skills:3+ years of experience working with mobile products in a Product or Data Analyst role. Strong experience working with raw data, demonstrating excellent SQL knowledge. (Python will be a significant plus). Proficiency with data visualization tools, specifically Tableau. Demonstrated experience with the process of continuous A/B testing, including detailed performance analysis. Strong analytical and problem-solving skills, with the ability to translate complex data into clear, actionable insights. Excellent communication and presentation skills, capable of conveying technical findings to both technical and non-technical stakeholders. Nice to have:Basic knowledge of marketing analytics and attributionExperience with User Lifecycle ManagementExperience with B2C subscription models Candidate journey: ⭕️ Recruiter call ➔ ⭕️ Technical conversation ➔ ⭕️ Meet the hiring manager ➔ ⭕️ BC task ➔ ⭕️ Meet the leadership team✨ Why You’ll Love Being Part of Welltech:Grow Together: Join a culture that champions both personal and professional growth. Here, you’ll thrive as we learn, evolve, and succeed together. Lead by Example: No matter your role, your leadership matters. Every team member is empowered to inspire and make an impact. Results-Driven: We’re all about achieving meaningful outcomes. It’s not just about the effort, but the difference we make every day. We Are Well-Makers: Be part of a movement that’s creating a healthier, happier world. Together, we make well-being a reality!Check out some of our productsMuscle Booster — https://musclebooster.fitness/Yoga-Go — https://yoga-go.io/WalkFit -http://walkfit.pro