Marketing Analyst (f/m/d)

How You’ll Make Your MarkYour main tasks in this role are:At ALDI SÜD's International Customer Interaction unit, you design seamless and engaging customer experiences across digital, in-store, and service touchpoints while driving global efficiency and cost savingsAs a Specialist for Marketing Measurement, you will roll out a bespoke marketing effectiveness framework for all countriesYou’ll lead change management and provide ongoing support as the countries apply the framework and improve their marketing measurementYou’ll support the ongoing adoption of a global MMM solution in each countryIn addition, you’ll be helping countries interpret results and implement recommendations and ultimately prove the value of the program back to the businessYou’ll support the improvement of brand tracking solutions in the countries and ensure the findings and trends feed into marketing plansYou’ll work with countries to move towards long-term effectiveness measurement as brand tracking data becomes more robustIn your role you’ll create and monitor an overall marketing test and learn program to establish the effectiveness of changes made to marketing and media plansYou’ll identify further opportunities to improve marketing measurement and work with countries to find solutions to cover their measurement gaps, e.g., campaign trackingYou have knowledge of how to assess the performance of marketing campaigns and initiatives and implement actionable recommendations for future improvements You’ll work with all diverse ALDI markets to drive increased media effectiveness and performance in all offline and online channels, helping to identify the right solutions for each country according to its market maturityIn addition, you will work closely with the global ALDI community and multiple other stakeholders You’ll collaborate with local teams and other global departments to drive success, help solve ALDI’s media challenges and champion media and marketing to the wider businessYour ProfileThe requirements of the role include:You have experience working in a marketing client-side or media agency roleYou have experience of working in marketing measurement and effectiveness. You have an understanding of MMM programmes and the full range of solutions available, with their relative pros and consYou have a good understanding of marketing principles, including advertising, promotion, pricing, sales data, media planning and buyingYou have experience of developing and implementing ways of working and improved processesYou have working knowledge of media and marketing, ideally across all offline and online channelsYou have experience in a global role or of working with multiple markets, such as the UK, US, Germany, Austria and ItalyYou have a fantastic eye for detail, strong analytical skillsYou have a proactive, inquisitive and personable natureYou have the ability to communicate to high level stakeholders and package up complex information in an understandable wayA Career That Benefits YouOur benefits for you are wide-ranging:6 weeks of annual leave every year for allA range of subsidised childcare support optionsOptions to work remotely - from home or anywhere within Austria (up to 13 days per month), and from abroad (up to 30 days per year, selected countries)Mobile devices provided to enable flexible workingRelocation support (including visas/permits, home search and moving allowance)Free and subsidised healthy food and drinks provided at workSubsidised public transportBike leasing programme to save up to 20% on bike costs to encourage sustainable transport and improve affordabilityDiscounts on a wide range of shopping in the categories like fashion, travel, sports and many moreAll the training you need to excel in your roleExtensive personal and professional developmentHigh level of responsibility in a diverse and international business environmentCollaboration with teams across borderPrivate health insurance discountsComprehensive wellbeing & (mental) health supportOn- site & online sports with Wellpass MembershipRemunerationGross annual salary starting from € 54.300*willingness to overpay with appropriate qualificationsPlace of workMichael-Walz-Gasse 18d, 5020 SalzburgStart of workAs soon as possibleHow To ApplyAll applications take place through our online portal. Simply login and submit your CV, photo and all relevant certificates/qualifications.