Petron Corporation

Marketing Brand & Promotions Commercial Associate

Posted: 7 hours ago

Job Description

Job DescriptionPropose promotional activities, implement activations, and design merchandising items directed to specific products to be highlighted to boost volume, margins and brand awarenessEvaluates proposals from Trade and recommend appropriate promos, activations, trade assets and merchandising materials to be utilizedWorks with the sales team in his area during the conceptualization of special events/programs/activities for each year aligned with Marketing Division initiativesClearly communicates, cascades, and monitors the implementation of merchandising activities and special events to all outlets in his assigned areaEnsures that company special events and projects are effectively implemented within the working budget and prescribed timeOversee the effective implementation of product penetration based on established product guidelines in targeted outlets in his assigned areaAddress and propose corrective action/s in the implementation of marketing programs and activities by the Sales teamPeriodically monitors consistency in the compliance to promotional, activations and merchandising guidelinesEffectively plans and prioritizes the deployment of allocated merchandising, promotional materials and trade assets in his assigned areaMonitor’s company trade assets as well as prompt service for unit repairs and other asset movement concernsEnsures the accomplishment and submission of closure reports per activityIdentifies indicators of activities in his assigned area and develop/recommend competitive strategies and cost-effective approaches to manage competitionParticipates in the yearly business planning affecting his operations such as merchandising materials or collaterals and trade assets needed in his assigned areaQualificationsMust have a Bachelor’s Degree in Marketing or similar programsPreferably knowledgeable in lubes industryMust have background or experience in marketing & advertisingMust have basic knowledge in graphic design

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