Marketing Branding & Communications

Job DescriptionCreate content strategy to increase brand awareness to reach TOMA (top of mind awareness). Following with increasing brand consideration.Align with GD and Reg. Marketing to develop & execute brand campaign push through external channels: Online Ads (OM), KOL, and article.Online ads asset creation (liase with creative/GD) and asset performance monitoring (liase with Reg. Marketing)Collaborate to ideate special projects with other brand MKT team members.Work closely with Business Campaign/Project Team in executing branding campaigns or supporting other campaigns/projects.RequirementsBachelor’s degree from a reputable universityProfessionals with 5 years of experience in brand strategy, ie: strategic planner in advertising agency/brand consultant, brand executive in fintech, banking, FMCG, or other company.Experience in brand ideation & channel push: online media & KOLGood copywriting skillStrong individual contributor in terms of brand ideation & plan execution.High attention to detail and branding design aesthetics.Able to keep up with the fast-moving industry.Good in teamwork and managing workload.Good team player, positive attitude and eager to learnKnowledgeable in the fintech industry (e-wallet, paylater, cash loan, etc) is a plus.Excellent communication in Indonesian and good english communication skill is a plus.