Marketing Director
Posted: 4 days ago
Job Description
Marketing DirectorIndustry: Building Materials / Construction Products / ManufacturingAbout the RoleWe are seeking a dynamic Marketing Director with deep product and market knowledge within the building materials or construction solutions sector. The ideal candidate will combine strategic marketing leadership with hands-on understanding of technical product positioning, specification sales, and market development.You will play a key role in defining and executing the marketing strategy across multiple regions — building brand equity, driving lead generation, and supporting commercial growth through effective product storytelling and channel engagement.Key ResponsibilitiesDevelop and execute the overall marketing and brand strategy aligned with business objectives.Lead product marketing initiatives, ensuring technical features and benefits are effectively communicated to customers, architects, consultants, and distributors.Collaborate with Sales, Product Management, and R&D to define go-to-market plans and product launches.Drive digital marketing, CRM, and content strategies to strengthen engagement and generate qualified leads.Oversee market intelligence — tracking competitors, trends, and emerging technologies in construction materials.Manage marketing budgets, agencies, and performance metrics to ensure ROI-driven campaigns.Build and mentor a high-performing marketing team focused on innovation and measurable impact.Represent the brand at key industry events, trade shows, and partner meetings to increase market visibility.Qualifications & ExperienceBachelor’s degree in Marketing, Engineering, Architecture, or Business (MBA preferred).Minimum 10 years’ experience in marketing leadership within construction materials, manufacturing, or related B2B industrial sectors.Proven experience in product marketing, technical marketing, or specification selling.Strong understanding of regional market dynamics (GCC / MENA).Excellent leadership, analytical, and communication skills.Ability to manage multiple stakeholders and lead cross-functional initiatives.What We OfferOpportunity to shape the marketing direction of a leading regional business.Collaborative environment bridging technical innovation and commercial strategy.Competitive compensation and performance incentives.
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